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Real Fast Results for Marketing, Business and Entrepreneurs

The Real Fast Results is a business podcast for people who want to see real results in their business fast. The show provides actionable, implementable steps in each episode. The focus is definitely on marketing strategies and list building with an emphasis on little-known but effective tactics. We also will cover passive and recurring income opportunities as well as productivity and time efficiency strategies for the busy and often distracted entrepreneur or content creator. Any time you invest listening to the Real Fast Results podcast will be both enjoyable and practical. If you're an online business person or entrepreneur who realizes that it's about working smart then you're going to LOVE this show!
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May 11, 2018

Tyler SheffHello!  Welcome to this episode of the RealFastResults.com podcast!  Today’s episode is a little different, but very special.  Tyler Sheff is here to share his business knowledge.  He is the CEO of The Cash Flow Guys, and he’s the host of the “Cash Flow Guys” podcast.  Please welcome Tyler to the show…

Big Fat Promise: Successful Negotiations

Thanks for having me.  The big promise today is, I am going to teach you how to be successful in virtually any negotiation that you may come across.  Husband or wife?  Entrepreneur? Real estate person?  Banker?  Lawyer?  It doesn’t matter.  We are going to cover that.

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I was told by a friend of mine, and a mentor, that the Good Lord gave us two ears and one mouth for a reason. The two ears are there to listen, and the one mouth is there to talk.  The problem that we make, as business people and as entrepreneurs, is that we spend a lot of time assuming.  Whether that’s in our marketing message, or in our goals, we assume that we are going to do a certain thing, or that people are going to react a certain way, but very rarely does anyone actually do the work to simply ask people… Or, more importantly, here’s the thing that people miss, actually listen to what the answers are.  

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Learn

  • The reason for the sale
  • What questions to ask
  • The offer
  • What to do after the offer is made
  • The commitment
  • Buyer resistance
  • Video emails

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Connecting with Tyler

The best way to get me is through CashFlowGuys.com.  Right on the homepage, there’s a little text icon.  This goes to my team, but if it’s something you need to get through to me directly, they will forward it to me instantly.  We can reply if you need help with something or you are stuck on something.  Everything we have on our YouTube channel and on our podcast is on CashFlowGuys.com, so that’s the best way to reach out.

Resources

BombBomb.com UseLoom.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!  
May 2, 2018
William HungWelcome to this episode of the Real Fast Results podcast!  This episode was broadcasted from Orlando, Florida, and today’s special guest is William Hung.  For those of you that don’t know, William is famous.  He’s infamous and famous.  William was on American Idol, and one of the reasons why he’s on this podcast is because he has actually followed his passions and followed his dreams.   [bctt tweet="Whatever you want to do, you do it with excellence based on the knowledge you have." username="danielhall"]

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William Hung's Story

What happened was that during school, I wasn’t doing well.  I felt miserable.  One day I saw a poster for a school talent show at the Clark Kerr Dormitory.  I figured, “Why not?  There’s nothing to lose.”  So, I sang one of my favorite songs, “She Bangs,” by Ricky Martin.  I had no expectations, but somehow, I won!  The grand prize was a DVD player.  That gave me the confidence to audition for American Idol.  

Learn

  • William's experience on American Idol
  • What his life was like after American Idol
  • Making a record
  • William's advice about following your dreams
  • Fear of failure
  • Going from fear to courage

Download the Complete PDF Show Notes Free for this Episode

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Apr 26, 2018
Chris KrimitosWelcome to this episode of the Real Fast Results podcast!  Chris Krimitsos is today’s special guest.  He is the founder of a conference called PodfestExpo.com, and basically, he helps podcasters and people who want to build a podcast audience.  Please welcome Chris to the show…

Promise: How to Pack Live Events with Your Target Audience

The big promise is that I’m going to share with people how they can really pack an event with their target audience in order to build their business as well as how to really find their target audience.  I’m going to share some tweaks in your thinking that will help you really reach the exact person you are looking for to help, and in the process, to make a living and make money. [bctt tweet="You have to understand that if you consistently do an event each year, the income can easily double." username="danielhall"] First of all, you should have an online presence of some sort.  That is primary.  Secondly, if you really want a rabid base of supporters, you either need to go out and speak at events, or eventually, I would highly recommend housing your own event.  There’s no more rabid of a fan base than with a person that raises their hand and says, “I’m willing to travel to be in a room with you for a day or two days, and learn from you, and get infused with your culture, your philosophy, and your methodology.”  You can’t ask for a better client, and those people tend to be your greatest clients, and your greatest, what I call, promoters of your brand and what you represent.

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I help a lot of influencers, by the way.  I’ve done over 2,000 events, so I’m not new to the game.  I’m fairly young, but I’ve spent, literally, a decade packing in events.  When I tell you events, I’ve done fishing tournaments, poker tournaments, sending people to the World Series of Poker, business conferences, one-day socials, and the only thing I haven’t done is golf tournaments.  I’m not a big golfer.  But, I mean, I could have done that.  Workshops, one-days, meetups, you name it, I have experience across the spectrum.  There’s nothing better than meeting your audience live and building off of that.

Learn

  • Leveraging a live event
  • You get better feedback live
  • “What is the audience that I want to reach out to?”
  • “Who am I, who would I like to cater to, and what am I bringing of value to the table?”
  • Ticket prices
  • Selling tickets
  • Ticket levels

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Connecting with Chris

You can go to ChrisKrimitsos.com, and Google will respell it for you.  The main thing, especially if you want to learn live events, is I just launched a podcast to help people do this.  It’s called the Conference Cashflow podcast.  Look it up in iTunes and subscribe to it, and then every week or two, I release an episode with a promoter in which they share how they do what they do. The one I really recommend is by Michael Stelzner of Social Marketing World.  One of the fun facts he shared is that he won’t do an event if he doesn’t stand to make 45% net.  Anyone in business knows that’s a tremendous net, especially for a conference.  I’ve been learning a lot by interviewing these individuals, but I really want to share that information with people.  So, check that out.  ConferenceCashflow.com or the Conference Cashflow podcast, on iTunes.

Resources

Indiegogo PodfestExpo.com ConferenceCashflow.com ChrisKrimitsos.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Apr 18, 2018
Welcome to this episode of the Real Fast Results podcast!  Thank you for joining us for the show.  Today we’ve got something very special in store for you.  We will be discussing private label rights (PLR).  A lot of people don’t know much about this topic, and even if you do know about PLR, you may not know exactly how you can use these types of materials in a profitable way.  Kelly McCausey is an expert on PLR, among other things.

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Most importantly, you want to bring quality material to the marketplace, which is something that Kelly is great at.  Her expertise also lies in instigating communities, and she has over 15 years’ experience running an online business.  The Real Fast Results podcast always tries to encourage listeners to build their own communities online and otherwise, and hopefully, Kelly will provide some insight on how this is done as well.  She is able to do this through a variety of mechanisms, including podcasting, blogging, live streaming, and she also has an extensive background when it comes to participating in live events.  Please welcome Kelly to the show…

Promise: Making Smart Use of Private Label Rights (PLR)

I hope you will hang around and listen because I know what I’m talking about.  I used to be a dead-broke, single mom who couldn’t figure out how to keep the phone turned on.  Now I have great financial security, and I don’t work too hard.  A lot of it has to do with content marketing and making smart use of private label rights content. [bctt tweet="Private label rights (PLR) content has been developed for a whole lot of topics and niches." username="danielhall"] I like to call it brandable content.  Brandable content is everything from articles and emails, to small reports, to full-blown courses and workshops that have been developed by subject matter experts.  These are people who have a great grasp on content marketing.  They’ve developed the content so that you can take it…  They are giving you permission, full private label rights, to edit, add to, delete from, brand it in order to give it away or sell it yourself.

Learn

How Can I Learn More from Kelly?

All I have left to say is to give it a try if you’ve never checked it out before.  I put together a brandable content bundle, and what I’ve done is provide you with some free PLR for different niches.  There’s self-help, business development, and health and wellness.  I put it all together, and if you’ll go to RealFastResults.com/plr, you’ll be able to use that to claim some free PLR from several very good PLR providers. You can experience it, see the different formats and styles.  You are going to gravitate towards certain providers and be addicted to everything that they offer.  That way, you’ll be able to experience it for yourself and see if it’s going to work for you.

Resources

Free Brandable Content Bundle (PLR) from Kelly

Using Persuasive Content to Pre-Sell Your Products & Services With Alice Seba

PLR Sites Coach Glue White Label Perks ListMagnets.com Piggy Makes Bank PLRminimart.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Apr 11, 2018
Maruxa MurphyWelcome to this episode of the Real Fast Results podcast!  Maruxa Murphy is today’s special guest, and she’s got some really exciting things to share.  You’ll be able to use the information provided in your own business, regardless of what type of business you have.  Aside from being an outstanding wife and mother, she is known for connecting great people with awesome ideas and amazing resources.  She is also the founder of Perky Perky Coffee, which sells powerful and premium coffee to customers nationwide. Maruxa loves to activate greatness in others and to challenge her customers and clients to live out a full and alive life.  About a year ago, Maruxa had an idea.  She asked, “What if there was a coffee line that spoke directly to women like me?”  That is, overworked, overtired, and over-it moms, who really knew, deep down, that they were ready to do more than just filling the role of “Mom”.

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Maruxa is a self-described coffee snob, and she realized that there was a place for her to jump into the market.  Since this market was typically directed to men, she wondered what would happen if she changed the connection women had in their daily life with a cup of coffee.  Well, she did move on to build a great brand, and you can learn more about her and her business by visiting PerkyPerky.com.  Please welcome Maruxa to the show… [bctt tweet="The launch time is an opportunity for you to partner with and enlist the support of those that want to cheer you on." via="no"]

Big Fat Promise: Momentum Building in Launches

Thank you so much for having me on the show.  For those listening, hello, hello.  It’s nice to meet you all.  I’m really glad to be here.  Today’s big, fat promise… I believe that if we can create momentum when we are launching something, like I launched Perky Perky… Holy Cow!  The sales just show up.  So, I want to teach moment.  I want to teach momentum building in launches today. I think that we should care because we spend so much time and energy doing a launch.  So, if we do it in a way that’s intentional and allows for people to know about your product beforehand, then your launch will be more successful.  It just makes sense, right?  A lot of people think about product launches or book launches like, “If I build it, they will come.”  They think that, all of a sudden, it’s going to be an overnight success, but there’s really no such thing as overnight success.  There’s time and energy put in both before and during the launch, which can really create and craft an experience for your customers and your potential clients.

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That’s why I think it matters.  And, I think if we do it correctly, people feel the energy and the passion you have around it.  They want to share it, and they want to be a part of what you are building because they believe in it.  It doesn’t feel forced or fake; it’s a real experience that they get to be a part of.  That’s what I love doing.

Learn

  • How to Create Launching Momentum
  • Maruxa's Quest to Perky Perky Coffee
  • Identify what You want to Launch
  • Start Gathering Your Supporters
  • Invite Your Supporters to Be Part of the Process
  • Have Your Supporters Share During the Launch
  • How Can I Do This If I Don’t Have a Following Yet?
  • Don’t forget to look at what research is showing about your demographic.

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Connecting with Maruxa

That’s a great question.  If you want to follow the Perky Perky process and see the journey, get onto Facebook or on our email list.  If you want to like our Facebook page, just look up Perky Perky Coffee.  Make sure to add the word “Coffee” at the end because you might run into other things if you don’t [laughs].  You can also go to PerkyPerky.com, and if you go there, you can get a 20% off coupon to buy your first bag of coffee. If this is something that’s of interest to you, and you want to understand more about how I build communities, I do consulting on that too.  I really believe that… I want to see more.  More entrepreneurs really creating something from their heart and from their spirit, and in turn, that creates profit for you and for the people that you serve.  So, I do that, and you can set up a consult with me at MaruxaMurphy.com.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Apr 5, 2018
Brian BasilicoWelcome to this episode of the Real Fast Results podcast!  Today’s special guest is someone that can really rock your world if you are a content creator, indie publisher, or self-published author.  If you are a coach or trainer, what’s going to be covered is really going to help you as well.  Brian Basilico is here to share his advice with you.  He is an internationally recognized author, and he’s the author of a bestselling book titled, It’s Not About You, It’s About Bacon. This book is about relationship marketing in a social media world. Brian is also a speaker, a trainer, and an adjunct professor.  Plus, he has over 35 years of marketing experience, and he even has an award-winning internet marketing company called B2B Interactive Marketing.  He’s a syndicated blogger and podcaster too, and he has been featured in professional publications such as Entrepreneur and Inc. Magazine as well as other radio shows and podcasts.  Brian, welcome to the show! [bctt tweet="I want you to understand that we're all in the relationship biz. We are here to build relationships with people." via="no"]

Promise: The Marketing Trifecta

The big fat promise is this: I am going to show you today how to utilize your website in a way that you’ve never thought about before, and it’s through something that I call “The Marketing Trifecta”.  We’ll dig into that in a minute, but it’s going to generate the results that you want in order to create more business.

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One of the things that I’ve learned over the course of years… I have been doing marketing for over 35 years and websites for over 20 years.  I understand the whole concept.  I mean, we were coding by hand way back yonder, and now we have WordPress.  The latest trend is landing pages and things like that, and that is what websites are now.  They are a series of landing pages.  No longer do we want to take people to a homepage, we want to take them to a page that answers their question. 

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Learn

  • The marketing trifecta
  • Your website should consist of a series of web pages that answer questions
  • Have a killer website
  • Learn how to use Google Analytics
  • Content marketing strategy
  • Tools for setting up your web pages
  • Where to go to learn more about Google Analytics
  • How to reach your audience

Download the Complete PDF Show Notes Free for this Episode

Connecting with Brian

The easiest thing to do is search for “Brian Basilico” on Google.  You’ll find all of my sites, my podcasts, my books, and everything.  You will find everything about me, so if you want to find me on LinkedIn, Facebook, Twitter, or any of those things, that’s the way to do it.  You can connect up with me, jump on any of my websites, grab some content, and see if it can help you.

Resources

It’s Not About You, It’s About Bacon - Brian's Book GoogleAnalyticsSecrets.com - Brian's Course LeadPages ClickFunnels Optimizepress  Profit Builder

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Feb 22, 2018
Amy Harrop and Deborah Drum Welcome to this episode of the Real Fast Results podcast!  This could be a groundbreaking show for you because the goal of this episode is to provide you with new methods of creating content quickly, but also content that will actually sell.  The guest speakers in today’s episode are Debbie Drum and Amy Harrop, which are both experts in publishing and product creation.  Please welcome them to the show…

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Promise: Grow Your List with One-Pagers

Amy:  Thanks for having me.  Today’s big promise is to show and reveal how creating these fast, easy, digestible pieces of information can not only grow your subscriber list and get you more traffic, but also get you more sales.  What’s really great about this, and why it is so important, is because this is a tool, technique, and strategy that you can do with content that you have, content that you can repurpose, or even if you have very little content yourself.  So, this is something that anyone can do to get started quickly and easily.

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Learn

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 How Can I Connect with Amy and Debbie?

Debbie: Thanks for having us.  It’s always a pleasure.  You can connect with me easily.  My name is Debbie Drum, and I’m all over social media.  I do a lot of video marketing, which is another form of one-pager, it’s just in a video format.  So, I’m constantly creating content.  That’s why we are content experts.  This is what we do, and please don’t ignore shorter content if you are focusing on big books.  The short content works, it sells, it’s easier, it’s faster to create, and we have the tools to help you do that. Amy: The best way is at my website, AmyHarrop.com, and I have a lot of free training on there.  I have a great free report on “3 Fast Fixes for Your Book”.  If you already have a book published, but it’s not selling.  You can get that over at my blog, and also some other great, free training on publishing, and content marketing, and growing your business as well.

Resources

One-Page Publishing Profits Insta-Content Generator (ICG) Edusense Teachers Pay Teachers Jungle Scout

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 26, 2018
Scott BeebeWelcome to the Real Fast Results podcast!  This episode should be very useful to you, regardless of the type of business you have.  Most people have to have systems and processes in place that allow them to stay consistent each day in their business.  Today’s special guest, Scott Beebe, does a great job explaining how to systematize business processes, and he is well-qualified to do so.  Scott is the founder and head coach over at MyBusinessOnPurpose.com.  He’s also the host of the “My Business on Purpose” podcast.

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Probably the best part of all of this is that Scott is going to show you processes that allow you to work on your business instead of in your business.  As a matter of fact, he created “The Four Steps to Business Freedom,” which is a six-month group coaching experience that was exclusively built for small business owners. Scott defines that a small business as one that has under 25 employees and less than 25,000,000 in revenue. The program guides business owners in building the systems and processes they need to get their businesses, and lives, back on track.  He would like to share some of his expertise in this area with you today.  Please welcome Scott to the show…

Promise: How to Fix Common Problems Small Business Owners Face

I would say that the majority of the folks that we have the privilege of interacting with, which we call heroic small business owners, we have found that if you were to line up 20 of them, 16 of them are really, really struggling.  You’ve probably heard the saying, “The emperor has no clothes.”  Metaphorically, these 16 business owners who are struggling have no clothes, but they are too afraid to come ask about it. [bctt tweet="So many small business owners are being owned by their businesses. " username="danielhall"] The reason why we call these business owners heroes is because, by definition, a hero is someone who makes a brave decision and then takes courageous action.  When you start a small business, that’s essentially what you’re doing.  So, if you’re a small business owner, you feel like you’re in chaos, pulled in 17 directions, constantly putting out fires, and feel like you’re on a treadmill, and like you’re working in your business, not on your business, this is the place for you to be.  I am going to show you step-by-step, methodically how to fix these problems.

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Learn

  • Your vision
  • Organizational infrastructure
  • People and Processes
  • Coming up with your mission statement
  • How to use a mission statement
  • Anxiety free hiring
  • The game changer

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Where Do I Go to Get Started?

Just go straight over to MyBusinessOnPurpose.com/Vision.  Just put your email in, and it’s right there.  You don’t have to wait for six emails to get dripped out over seven days, or any of that kind of stuff.  It will come straight to you.  You just need to decide, right away, when am I going to do this?  Because, if you don’t it’s just going to flutter away like anything else.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 15, 2018

Aaron AgiusWelcome to the Real Fast Results podcast!  This episode is one that contains lots of useful information.  By reviewing this material, you’ll learn how to use content to market whatever it is that you’re are trying to.  All of us can probably agree that “Content is King,” but it’s really all about the decisive use of that content.  So, it’s not content for content’s sake, but the use of content for a specific, desired purpose.

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Aaron Agius is today’s special guest.  He is a one of the world’s leading digital marketing gurus, according to Forbes.  He’s also the CEO of Louder.Online, which is one of the world’s top digital agencies.  Louder.Online is, in fact, an inbound marketing agency working globally with clients such as Sales Force, IBM, Coca Cola, Intel, and scores of other leading brands as well as smaller business owners.  They show businesses how to technically optimize their sites, perform influencer outreach and link acquisition, and distribute content that drives significant lead generation.  Please welcome Aaron to the show… [bctt tweet="You should still be building out your user journeys and buyer personas. " username="danielhall"]

Promise: How to Build a Successful Content Strategy

First, thank you for having me.  My big promise is… A lot of what we do in an agency is use data to make sure that we are directing our clients marketing strategies. If you use data to build out a solid content strategy and map that out completely before you bother to jump in and start creating the content, you’re going to be wildly successful compared to creating content for the sake of having content.  So, the promise is that I’ll teach you how to build a great content strategy that will get the desired result and make the marketing of that content successful.

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Learn

  • The process
  • Competitive analysis
    • identifying them
    • working out the type of content they’re creating, including the frequency, length, and all of the detail that goes in around it
    • understanding what the gaps are and opportunities are amongst all of those competitors.
  • Countering competition on Google
  • Gather data and identify what others are doing
  • Build an email list as soon as you can
  • Top 3 Tips for Distribution
    • 1) Social Distribution.
    • 2) Influencer outreach always works really well 
    • 3)Link outreach ir piece that says something like, “Hey, if you like this, you might find this other piece valuable too.”  I guess you might think, “Well, how successful am I going to be at that?”  The success comes down to building relationships, not just for the sake of not getting the result that you want right then and having an “ask”.

    Download the Complete PDF Show Notes Free for this Episode

Connecting with Aaron

You can find me on LinkedIn or search for me online.  I am omnipresent; I’m everywhere, so come and find me.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Dec 16, 2017
Scott DuboisWelcome to this episode of the Real Fast Results podcast!  Today’s show is a very special one.  Of course, all of these shows are special. This episode is going to be especially good for those of you who know that you need more in the way of marketing your business, books, products, etc.  If you are struggling in your marketing efforts, or if you would just like to improve your business in this way, this is a terrific show for you to pay attention to. 

Download the Complete PDF Show Notes Free for this Episode

Scott Dubois will be sharing his knowledge with us throughout this episode.  He is a principal at Pidalia, which is a digital agency that provides folks just like you solutions to their challenges in areas such as advertising, software design, business process management, and so forth.  Scott has an extensive background in information technology systems, which of course is very useful for anyone to have expertise in nowadays.  He also specializes in media selection and campaign strategy as well as analytics.  Plus, he applies his knowledge of business processes to help his clients improve their relationships with their existing audiences.  Please welcome Scott to the show… [bctt tweet="If I’m an author, I’m going to think about my database." username="danielhall"]

Promise: The Power and Value of Personalized Media

Thank you so much for having me. It’s a pleasure to be with you.  The big thing that we’re going to take away from today’s episode is the power and the value of personalized media, and the how and why this works for your audience in today’s space.  And, more importantly, why you need to do it in order to stand out from the crowd.  We all know the statistics, right?  It’s something like 3,200 marketing messages a day, and we are aware of 40 and can remember three.  Those stats are always changing, but that’s pretty darn close.  So, that’s what we’re looking to cover and talk about today.

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Learn

  • How this method works specifically for authors
  • How to brand as an author and then personalize your marketing
  • Media channels specifically for authors
  • Databases
  • Think about your list horizontally
  • Start implementing  how that applies.
  • Email marketing tools for authors
  • Closing the loop

Download the Complete PDF Show Notes Free for this Episode

Resources

Emma Constant Contact

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Dec 7, 2017
Melanie JohnsonWelcome to this episode of the Real Fast Results podcast!  Today’s episode is filled with very interesting content, especially if you are a publisher or aspire to be one.  Melanie Johnson is today’s special guest.  She is a principal at Elite Online Publishing, a former television personality, and an author as well.  Please welcome Melanie to the show…

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Promise: How to Publish Guestbooks

We’re going to reveal a little, hidden gem that we found through our publishing business.  We found this little gem, this little niche, doing guest books on Amazon.  It’s really an underused niche, which is great.  That’s what you want to look for, a niche where there’s not tons of people in it already.  It’s not super-saturated. [bctt tweet="There seems to be a demand for these books, but there’s a relatively low supply. " username="danielhall"] So, we found this little gem, and we started publishing guestbooks.  We have a bunch of other journals out there, and recipe books, and daily planners.  They do alright, but this gem of finding guestbooks seems like it has done better than some of those other niches.  So that’s what I want to tell people about today, and just kind of walk them through how they can get involved in this niche of doing guestbooks.

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Learn

  • Revenue of guestbooks
  • Micro-niches in the guestbook industry
  • Pick a niche
    • How to choose a niche
  • The Interior
  • The Cover
  • Canva
  • CreateSpace
  • Book Dimensions

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Connecting with Melanie

You can find me at EliteOnlinePublishing.com.  That’s our website.  My email is Melanie@EliteOnlinePublishing.com.  So, you can send me an email, or you can even reach out to me by phone at (713) 545-6268.

Resources

EliteOnlinePublishing.com Emulate NY Times Bestselling Book Kindle Covers w/ Canva Make Amazing Free Viral Graphics for Facebook & Social Media Using Canva Canva CreateSpace

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Dec 3, 2017
Kathryn GuylayWelcome to this episode of the Real Fast Results podcast! Today you are in for a real treat.  The special guest is Kathryn Guylay.  She comes to the publishing industry with a background in management and consulting as well as non-profit management.  As a numbers person, she actually received her MBA in Austin, Texas, at UT. One of the coolest things about Kathryn is the fact that after graduating, she went on to work for dozens of multinational corporations across many diverse industries.  She stumbled into publishing many years later, after writing her first book.  It is titled Mountain Mantras: Wellness and Life Lessons from the Slopes.  Since then, she has written two children’s books, and her latest non-fiction book was released just a couple of weeks ago.  It is Look before You Leap: The Smart Author’s Guide to Avoiding the Money Pit and Achieving Financial Success in Publishing.

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Kathryn’s books have gone on to achieve nine awards and Amazon bestseller status.  She is also a coach as well as a publisher, plus she received the 2016-2017 Woman of the Year award from the National Association of Professional Women.  She also has an extensive media background, and she has been featured on such outlets as ABC, CBS, Fox, MPR, and other media outlets.  Please welcome Kathryn to the show… [bctt tweet="People get so exhausted with the book development, they don’t have the energy for the marketing & publicity." via="no"]

Promise: Tips to Save You Time and Money

I’m so excited to be here today!  Okay everybody here’s a big hook.  If you want to write a book, if you are an aspiring author, or maybe you have a book, but things haven’t worked out so well, I am going to give you some amazingly awesome tips that will save you tons of time and tons of money.

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Learn

  • OODA - Observe, Orient, Decide, and Act
  • Contracts
  • Author outreach survey results
  • Traditional publishing vs.
  • Self-publishing
  • Budgeting for your book
  • Book development process
  • Marketing and publicity

Download the Complete PDF Show Notes Free for this Episode

Connecting with Kathryn

After listening to Jack’s interview at RealFastResults.com/21, you should download my survey, which you can access at MakeWellnessFun.com/authorsurvey.  Then, I’ve got a great website called MakePublishingFun.com.  There’s a podcast there for aspiring authors, and there’s a summit.  In that summit, we talk about preparing for your journey.  So, it’s got some great tips.  It also goes all the way through the publishing journey, talking also about that backend side.  Again, it doesn’t end with the book. I’ve also got a new course out that kind of goes through this OODA loop thing.  If you are just getting started and want to get on a fast-paced course, like one-on-one, but really get up to speed on how the publishing industry works, you can also access that at MakePublishingFun.com.  I hope that you’ll come check it out!

Resources

Look before You Leap: The Smart Author’s Guide to Avoiding the Money Pit and Achieving Financial Success in Publishing Mountain Mantras: Wellness and Life Lessons from the Slopes How to Create the Mindset of a Bestselling Author With Jack Canfield Big Magic On Writing MakeWellnessFun.com/authorsurvey MakePublishingFun.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Nov 17, 2017
Daven MichaelsWelcome to this episode of the Real Fast Results podcast!  Today’s special guest is Daven Michaels, who is really a marketing phenomenon in his own right.  He just has a way of grasping marketing opportunities, evaluating them, and ultimately turning them into awesome money-making ventures.  He's definitely going to lay down some incredible wisdom throughout this show. Daven is the owner of 123 Employee, and he has basically made a career out of living the American dream.  In fact, his entrepreneurial career began when he was about 15 years old, and he never looked back.  He’s actually turned multiple passions into prosperous businesses and careers.  For example, he has been a bestselling music and television producer, and he has produced some of the biggest acts that have come through the music business.  As well as being a successful entrepreneur, he’s also a bestselling author and a professional speaker.

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In addition to everything else, Daven has helped thousands of small business owners become more successful throughout his career.  He teaches people how to transform their businesses by showing them how to play ball with big corporations, and yet beat them at their own game.  Also, if you are an author, Daven is the author of a book titled Outsource Smart.  This became a New York Times bestseller, a Los Angeles Times bestseller, and an Amazon #1 bestseller.   In that book, he advocates for small business owners just like you.  Please welcome Daven to the show…

Promise: How to Generate an Unlimited Amount of Leads

Thanks for having me!  I guess the big takeaway for today is going to be lead generation.  I believe that this is the biggest challenge that entrepreneurs face.  Well, there’s actually two.  I have the privilege of speaking on stages all over the globe, and so I ask entrepreneurs, “What’s the biggest challenge you face in your business today?”  Although I always receive a myriad of different responses, it always comes down to two.  The first is time.  Time is the #1 precious commodity that none of us can buy.  Once it’s gone, it’s gone.  It’s fleeting.  The other is leads, or business coming through the door. [bctt tweet="What’s the difference between successful and unsuccessful people?  It’s the follow up." username="danielhall"] I believe that if you can solve that challenge in your business.  If you can dial in your marketing, and if you have a massive amount of leads and traffic coming through the door, and your bank accounts are overflowing with money, then you can probably buy yourself out of any challenge that you face in your business today.  So, today I’m going to show you how to generate an unlimited amount of leads in your business.

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Learn

  • Making LinkedIn a magical marketing lead machine
  • Where to put a marketing message on LinkedIn
  • Finding open networkers
  • Investing in your education
  • The two reasons why we go to live events
  • Reverse marketing using Craigslist
  • Two main challenges for entrepreneurs and how to solve them
  • Outsourcing

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Connecting with Daven

123Employee.com, and actually, if you go to this site, you’ll find a whole bunch of goodies on the right-hand side.  There’s a bunch of free stuff for you, like our 5-part list building series and our VA service guide.  So, jump in there, and we’ll send you a bunch of great content on a weekly basis, including all kinds of different ways to grow your business and strategies to leverage what you’re doing.

Resources

Outsource Smart 1LinkedIn.co.uk 123Employee.com SearchTempest.com Earn More, Get More Done Plus Get More Free Time By Hiring a Virtual Assistant with Luanna Rodham

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Nov 10, 2017
Monica LeonelleWelcome to this episode of the Real Fast Results podcast!  Monica Leonelle is today’s special guest.  She is an expert on writing, authorship, and publishing.  Not only does she teach this stuff, but she does this in her day to day business as well.  As a matter of fact, she’s written over a half a million words of fiction, spread across numerous genres and series, most notably her young adult urban fantasy and paranormal romance series, which is called Waters Dark and Deep. Monica also writes about indie publishing at her site, ProseOnFire.com. Her most recent non-fiction series is called Growth Hacking for Storytellers has helped thousands of authors to write faster, become better storytellers, and have more success.  In addition to all of this, Monica is also the creator of a program called Breakout Masterclass.  To find out more about Monica, and to gain access to her latest fiction updates, exclusive giveaways, and advance review copies, sign up at MonicaLeonelle.com.  Welcome to the show Monica… [bctt tweet="One tactic that has worked well for me and other authors is doing a giveaway of similar books." username="danielhall"]

 Promise: Get Your Book Selling

Our big, fat promise for today is that we are going to get your book selling.  We have this framework called “The 10 Stages of Audience.”  This is a clear sales funnel that’s specific to authors and the needs that they have.  The first five stages focus on getting readers to your books and getting people to buy them, and the back stages focus on how you can turn your customers into readers, fans, and evangelists of your work.

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Learn

  • Monica's 10 stages
  • How to find your target audience
  • Getting your book in front of your audience
  • How to use giveaways to get people to buy your books
  • Trial and sample chapters
  • Improving your Amazon listing
  • Getting your audience to actually read the book
  • Having a launch team
  • Creating true fans of your work
  • Marketing ideas and books to read

Download the Complete PDF Show Notes Free for this Episode

Connecting with Monica

The best way to get in touch with me is through my blog, ProseOnFire.com.  If you want to check out my Growth Hacking for Storytellers series, it’s at ProseOnFire.com/ghfs.  That will take you directly to Amazon, where you can see all of the books in the series.  Get Your Book Selling is out, and it’s at ProseOnFire.com/booksales.  Everything that we’ve been talking about, related to the 10 Stages of Audience, is covered in my book.  Go check it out.  It will help you to brush up on your marketing.  I promise that the 10 stages are easy and fun, and once you start to learn about them, no matter how introverted you are or how much of an artist you are, I think you’ll feel a lot more comfortable with marketing your book.

Resources

Get Your Book Selling ProseOnFire.com Gotta Read It!: Five Simple Steps to a Fiction Pitch that Sells How to Write a Sizzling Synopsis Write to Market Contagious Actionable Gamification Word of Mouth Marketing Brains on Fire

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Oct 30, 2017
Daniel HallThis is a really exciting episode!  We’ve made it to Episode #100!! It has been an extraordinary experience to be able to bring so much expertise and advice to our subscribers, and many people are providing feedback on how helpful this podcast has been to their business.  This is Daniel Hall, and I think that it would be appropriate to review some of the things that I have learned during the first 100 episodes of the show.  If I were to sum it all up, it truly comes down to the power of leverage in your business!

Promise: How to Leverage Your Business

This podcast is essentially a study of leverage in business, and in this episode, we are going to go over:
  • what it means to have leverage in your business
  • how to get that leverage
  • and how you can best profit from that.

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I’m going to lay out what I consider to be some pretty cool methods, techniques, and information.  I think you’ll benefit immensely from what I have to share today.

Learn

  • What does leverage mean
  • Leveraging relationships
  • Making sure your subscribers and JV partners are all appreciated
  • Leveraging content
    • Specific examples
  • Leveraging time
    • Leveraging your time by outsourcing

Download the Complete PDF Show Notes Free for this Episode

Resources

Real Fast VIP Daniel Hall Author Central page on Amazon Reasons to Vote for Democrats How a “No-Content” Book Became a #1 Bestseller on All of Amazon with Michael J. Knowles Earn More, Get More Done Plus Get More Free Time By Hiring a Virtual Assistant with Luanna Rodham How To Make More Money & Get More Time By Outsourcing To The Philippines with John Jonas Easy Steps: How To Hire A Virtual Assistant (VA)

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Oct 20, 2017
Welcome to this episode of the Real Fast Results podcast! MJ DeMarco is today’s special guest.  He is an author and successful business owner.  MJ wrote a book called The Millionaire Fastlane.   In it, he describes how he built a company, basically, from the ground up, and then he was able to sell this company for millions of dollars. DeMarco is also the founder and administrator at TheFastlaneForum.com, which is a worldwide discussion forum that’s dedicated to the advancement of fast lane entrepreneurship.  This forum has over 130,000 visitors a month, and it is one of the leading destinations for startup entrepreneurs and offers discussions on how to grow a business.  What M.J. is really doing, overall, is calling out to folks that are tired of taking a “slow and steady” pace and the conventional ways of growing wealth and a business.  Welcome to the show M.J.

Promise: How to Found a Business on "Product-o-cracy"

First, thanks for having me.  I appreciate it.  I would say that the big result we’re looking for today is how to create a business that is founded on what I call a “product-o-cracy”.  That’s actually not discussed in Fastlane.  It’s discussed in the new book that I released, but a product-o-cracy allows business owners to grow virally.  It allows them to grow beyond a linear construct.  Essentially, it puts them in the driver’s seat to, pardon the phrase, “print money.” [bctt tweet="A “product-o-cracy” is based upon a unique product offering/service that is not offered by someone else." via="no"] A good example of a way to look at this is that there’s always a restaurant in your neighborhood, or in your city, that’s always crowded, but they don’t advertise.  That’s the essence of a product-o-cracy.  It’s when you have a product that is compelled by word-of-mouth and there’s an expansion, so the need to advertise becomes secondary.

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A lot of entrepreneurs are not running product-o-cracies; they are running marketing firms.  So if they stop advertising, their business slowly starts to die.  That’s the difference between just a regular old business and a company that’s running a product-o-cracy.  A great example of a product-o-cracy is my book The Millionaire Fastlane.  I think that I must have spent $3,000 in total on promoting it since it was released seven or eight years ago.  The growth was not because I’m some kind of great marketer or because I hacked something.  The growth was because the product was good enough for people to recommend over and over, and that, in essence, is the product-o-cracy.

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Learn

  • Product-o-cracy
  • Meritocracy
  • Isolating the value array
  • Value attributes
  • Value skew
  • Bring something to the market that is different
  • Product
  • Process
  • Platform
  • Using a forum

Download the Complete PDF Show Notes Free for this Episode

Connecting with MJ DeMarco

You can connect with me through TheFastlaneForum.com.  It’s a forum with hundreds of thousands of entrepreneurs.  Feel free to join.  It’s free!

Resources

The Millionaire Fastlane Unscripted: Life, Liberty, and the Pursuit of Entrepreneurship TheFastlaneForum.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Oct 12, 2017
Rob KosbergWelcome to this episode of the Real Fast Results podcast!  Today’s special guest is Rob Kosberg.  Not only is Rob a great guy, the kind of guy a person would want to do business with, but he also knows how to make things happen.  First of all, he’s a #1 bestselling author and the founder of BestsellerPublishing.org.  He’s been featured all over the national media.  This includes ABC, CBS, NBC, Fox, and The Wall Street Journal. Rob has spoken to thousands of entrepreneurs, coaches, and consultants.  A lot of people just like you.  He’s helped them to build a bigger author’s platform, get speaking engagements, and sell high ticket products and services through their books.  He has a system, which is actually trademarked.  It’s called “Publish, Promote, & Profit.”  Through this program, he helps people to create their own professional bestselling book, and then how to leverage that book so that they can grow their income via speaking engagements, free publicity, and lead generation strategies.  Welcome to the show Rob…

Promise: How to Use Your Book to Build Leads and Make Cash

My big promise is that, if you pay attention, I’m going to tell you how you can use your dadgum book to build some leads and make some cash!  We want an income and an impact on the world.  That’s what we want!

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I don’t know what the percentages are, but the vast majority of authors that write books don’t make any money from their books.  I mean, it’s got to be 97:3, or 99:1, or whatever.  The fact that people don’t take action on the things they need to do is actually really good for those of us that do take action, right?  If there are some people who are paying attention right now, all you really have to do is execute on the stuff that we’re talking about, and that we’re going to talk about. [bctt tweet="The truth of the matter is that because of your book a number of people will see you as an authority." username="danielhall"] They’ll be interested in booking you with the major media, and they will want to buy your stuff.  That’s because they need help in whatever way that you can help them.  Look, people not taking action is always the problem.  If they would just do it, they’d be successful.

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Learn

  • How to Take More Action
  • What is it that’s really driving you to succeed?
  • This isn’t rocket science
  • Follow the “footsteps of success” ~ Jim Rohn
  • With traditional publishing the book is the end of the story.
  • For me, and for my clients, the book is the beginning of the story.
  • Sending a free book
  • Or use free shipping
  • Have an application process
  • Closing Leads Over the Phone
  • Conversing with clients
  • Getting people to see your offer

Download the Complete PDF Show Notes Free for this Episode

Connecting with Rob

You know, I’d say the best way is just on a website.  It’s BestsellerPublishing.org.  We have a ton of free content on there.  Obviously, people can look at our various case studies and fill out an application, if they wish to, and talk to our team.  We are all in Pasadena, CA.  The team consists of 16 people, and it includes writers, PR publicists, and all of that stuff.  We’re happy to help in any way that we can.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Aug 10, 2017
Dan WaltonWelcome to this episode of the Real Fast Results podcast!  This episode actually revolves around the whole podcast movement and what is going on for content creators.  Today’s special guest is Dan Walton.  He is the creator and founder of Cast.Market, which enables podcasters and potential sponsors to explore the podcast landscape.  With it, you can track any show’s popularity across time and by geographic region.  These are important metrics for people who run podcasts. While creating this service, Dan discovered new insights on what drives listeners to shows.  So, in addition to providing the democratic data that it does, Cast.Market is launching a brand new advertising network, which breaks down the barriers of podcast advertising.  Dan believes that by connecting sponsors and advertisers in an efficient and automatic way, he can make podcasting more productive for everyone.  Welcome to the show Dan…

 Promise:

We’re going to talk about how to improve podcasting and how to improve your show, if you’re a podcaster. Also, we'll discuss how to get your message out about what you are doing, through podcasting. [bctt tweet="Whether you are selling something or you have a service, you can sponsor podcasts." username="danielhall"] If you are an author or speaker, one of the best ways to improve your speaking, and your work, and all of that is to start a podcast, if you haven’t already.  It’s an opportunity to speak and learn how to put these sorts of things together.  And, I think it’s an awesome thing to do.  It’s easy, and it’s a great way to connect with an audience.

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Cast.Market tracks every single podcast and its popularity in every country.  So, you can go on there and search for different shows to see which shows are popular and which aren’t.  For instance, if you are planning on starting a podcast about speaking, and you are trying to decide what your topic should be, you can go and search around to see what other shows are talking about.  You can also see how they are doing in terms of their popularity.  So it’s a good research tool for people who are thinking about creating a podcast.

Learn

  • Finding podcasts to be interviewed on
  • How to use Cast.Market
  • How sponsoring podcasts gets your message out
  • Cost of campaigns on Cast.Market
  • Measuring the ROI of your investment
  • Podcasting business model
  • The future of podcasting

Download the Complete PDF Show Notes Free for this Episode

Connecting with Dan

If you just go to Cast.Market, you can create an account, and my email is on there.  You can also just send me an email at Dan@Cast.Market.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jul 14, 2017
Jimena CortesWelcome to this episode of the Real Fast Results podcast!  In this episode, you’re going to find out how to use and springboard off of LinkedIn.  Today’s special guest is Jimena Cortes, and she is a marketing consultant who specializes in search engine marketing and LinkedIn lead generation.  We all need leads in our businesses, and LinkedIn can be a great source for leads.

Download the Complete PDF Show Notes Free for this Episode

Jimena is also a published author, international speaker, and entrepreneur.  She is also the founder of the Wizard Media and Linked Blueprint.  Her company, Wizard Media, was founded in 2012.  It helps businesses leverage search engines and LinkedIn to get more clients.  On average, Jimena’s clients get a ROI of 300% or more on their marketing campaigns and add an additional six figures to their bottom line.  Obviously, she has a lot to offer you today.  Jimena, welcome to the show…

Promise: How to Connect with Influencers

What I’m going to be talking about today is how to connect with people that you may not otherwise be able to connect with, which are otherwise difficult to reach, and how to do it in a way that makes them excited to speak to you.  At the end of the day, it doesn’t matter what business you are in, your business relies on people. People buy your products and services.  People promote you.  People work for you. [bctt tweet="What people do you need to go from here to their?" username="danielhall"] That’s what we are going to be talking about.

Learn

  • How Jimena got started on LinkedIn
  • Who has your audience, and who can you make promotions with?
  • Using LinkedIn if you are a product creator or author
  • Step 1 - Profile
  • Step 2 - Putting together a messaging sequence
  • What to include in an email sequence
  • Including testimonials on your profile
  • How to find influencers to connect with on LinkedIn
  • How to close a deal over the phone
  • The key to success on LinkedIn is consistency

Download the Complete PDF Show Notes Free for this Episode

Connecting with Jimena

The best thing to do is just go to my website.  It’s JimenaCortes.com.  You can contact me through that site and check out my content.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jul 7, 2017
John PollackWelcome to this episode of the Real Fast Results podcast!  Today’s episode features a very, very special guest.  His name is John Pollack, and he is a world-class writer and an expert on the use of language.  So, if you are an author or publisher, you are going to gain a lot by reviewing this material.  John helps people just like you to tap the full potential of language to reveal truths, articulate ideas, and persuade others to take action.

Download the Complete PDF Show Notes Free for this Episode

John’s expertise comes from working in the corporate arena and for nonprofits.  Additionally, he is a journalist as well as a former Presidential Speechwriter for Bill Clinton, and he has spent more than a decade as a consultant for Fortune 500 companies, nonprofits, and public sector leaders.  His proficiency doesn’t end there either.  John has worked as a speechwriter on Capitol Hill, as a foreign correspondent in Spain, and is known for his work as a project manager at The Henry Ford, which is a museum of American innovation. [bctt tweet="Becoming flexible in the association of ideas is the key to becoming stronger when using analogy." via="no"] Above all else, John is probably most recognized for the empathy and creativity that comes across in his writing.  He has a tendency to venture off the beaten path, and this has led him to become more persuasive as a result of the insight and understanding he has gained.  Moreover, his world view has grown immensely from working and living in places like Africa, Antarctica, and Europe.  He has also hitchhiked across Australia, explored Caucasus, and skippered a boat, which he built out of 165,321 corks, down the Douro River in Portugal.  Some of his written works include The Pun Also Rises, Cork Boat, The World on a String, and Shortcut: How Analogies Reveal Connections, Spark Innovation and Sell Our Greatest Ideas.  Without further ado, John welcome to the show…

Learn

  • How to Use Analogies to Communicate Better and Persuade More People
  • How to Broaden Your Awareness of Analogies
  • Effectively Using Analogies in Your Writing
  • 5 criteria of what goes into an analogy
  • How to Craft a Good Analogy
  • Play with language and ideas

Download the Complete PDF Show Notes Free for this Episode

Connecting with John

The best way to reach me is through my website, JohnDPollack.com.  Also, if you are interested in learning more about the subject of learning to use analogy, pick up my book, The World on a String and Shortcut: How Analogies Reveal Connections, Spark Innovation and Sell Our Greatest Ideas.  You can find it on Amazon and through other great retailers.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jun 21, 2017
Vin ClancyWelcome to this episode of the Real Fast Results podcast!  This episode features expert speaker Vin Clancy, who is one of the most infamous marketers in the world.  He’s known for his cutting-edge growth hacks and genius business ideas.  His growth hacking book raised over $100,000 in pre-orders, which he supported with a 100-day speaking tour around the world.  He has spoken at nearly 40 different cities in 10 countries, and he has been featured in publications like Fortune, The Daily Telegraph, New Statesman, Wired, VICE, Inc., and many, many more! Vin also coaches founders to help growth hack their businesses.  He often talks at conferences and events around the world, focusing on marketing and sales as well as social media.  Vin, thank you so much for being here…

Download the Complete PDF Show Notes Free for this Episode

[bctt tweet="The thing that you want to do the most is to build a community around yourself." username="danielhall"]

Promise: To Teach Authors and Product Creators Why They Are In the Marketing Business

I’m going to teach authors and product creators exactly why focusing on your product is the wrong thing to do. I’m going to teach them why they are in the marketing business, not the product business.  And, I’m going to get people to care about their idea so that their product can actually survive, instead of being dead on arrival, like most products and books are with 99.9% of people who don’t know how to market.  I will be focusing on areas like building a community around yourself, how to use social media channels, how to create buzz before you grow.  By the way, I’m doing this with zero paid media.

Learn

  • Have one hub
  • Viral launch queue
  • Build a community around yourself
  • The importance of copywriting
  • Social media resources

Download the Complete PDF Show Notes Free for this Episode

Connecting with Vin

If you want my new piece of software, I have a free growth hacking group “Traffic And Copy”.  We’re putting in the latest stuff every single day.  So, check out Traffic And Copy if you want those hacks.  Also, by the time this goes out, VinClancy.com should be operational.  If not, you can reach me at V@Magnific.com.  That’s where you can email me if you want links to anything that I’m working on, or any of my stuff, or advice.  But, Traffic And Copy is a good place to get me.

Resources

Traffic And Copy Vyper.io  Queueat.com Kickstarter Clkim.com PremiumBeat Audiense Buffer Social Panda

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jun 16, 2017
Greg CesarWelcome to this episode of the Real Fast Results podcast!  Today’s special guest is someone who is very creative and extremely accomplished.  His name is Greg Cesar, and he has a fantastic opportunity to present to you that hardly anyone else is harnessing right now.   Greg is an international expert in creative internet marketing strategies.  Over 100,000 people have purchased Greg’s products online, so obviously, he knows how to sell products. Greg has been invited to speak on stages as far away as Singapore and Malaysia, and he has helped thousands of students to drive more laser-targeted traffic to their websites.  Again, he is a creative thinker, and therefore, he often uses out-of-the-box strategies to dominate niche markets.  Through his courses and trainings, Greg teaches people how to utilize mindset marketing, how to find hidden entry points in niche markets, and more specifically, how to use emotional triggers that help to get people to click on ads and buy more.

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With these strategies in place, you can even go into larger, more competitive markets, and get more clicks for pennies on the dollar, rather than spending dollars at a time on clicks, like your competitors will be doing within these markets.  Greg is an excellent marketer, and an all-around great guy who carries a reputation of having a lot of integrity, which is another reason why it’s an honor to have him as a guest today.  Greg, welcome to the show…

Promise: A New Way to Sell Information

First of all, thank you for having me on the show.  The promise is that by the end of the show I will have shown you a new way to be able to sell information.  [bctt tweet="It’s not just about creating the information, it’s about distribution and getting people to buy it. " username="danielhall"] When you kind of understand what we’ve done, you’ll know why this is one of the easiest things that I’ve ever done, and also, one of the most profitable.  If you get it, this could literally change your life.  Hopefully, this will make sense to you today.

Learn

  • The information business
  • The Amazon craze/sell on Amazon
  • Making digital content physical to sell on Amazon
  • Why it's better to sell physical products
  • Pick a market or a subject
  • Use your Google AdWords account to research keywords
  • Try to solve a problem
  • Create content
  • How to use CDs or DVDs for your physical products

Download the Complete PDF Show Notes Free for this Episode

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jun 8, 2017
Derek DoepkerWelcome to this episode of the Real Fast Results podcast!  If you are an author, especially an eBook author or a Kindle book author, you should be excited because today’s special guest is Derek Doepker.  He has a strategy to share about how you can sell more of your books, for full price, on auto-pilot.  Derek is a #1 bestselling author himself, of several books, including one titled Why Authors Fail.  He also leads hands-on training workshops, courses, and retreats.  Basically, they are there to teach authors how to turn their passion for writing into a sustainable business.  You can find out more about Derek by visiting EbookBestsellerSecrets.com.  Welcome to the show, Derek…

Promise: How to Sell More Books without Constant Marketing and Promotion

The promise today is: [bctt tweet="I’m going to show you how you can sell more books on auto-pilot without constant marketing and promotion" via="no"] First of all, obviously, if you have books in your business, and you want to generate more royalties, I’ve seen a significant increase in royalties by the scope of several thousand dollars in additional royalties with what I’m going to share with you today.  Now, even beginner authors have doubled, tripled, quadrupled their royalty income every single month by putting into practice what we’re going to be talking about.  So, in terms of bottom line results, we’re talking not just small increases, but significant increases in royalties, exposure, and of course, all of the other things that does for your brand.

Download the Complete PDF Show Notes Free for this Episode

One of the best parts is that once you get this set up and going, and in some cases it just takes a few hours to put this system in place, it becomes almost hands free.  Like, you let the system do its thing.  I go on vacation, I travel, or whatever, and it’s running in the background.  So we’re talking about significant increases in sales, without a huge time commitment, and that frees you up to do more things that you love.

Learn

  • Let Amazon promote your book
  • Amazon marketing services
  • Make sure your book has
    • an attractive cover
    • a nice title
    • a good description
  • Manual targeting
  • The importance of keyword research
  • Test a lot of different keywords
  • Understand the data

Download the Complete PDF Show Notes Free for this Episode

Connecting with Derek

If you would like to have more of a shortcut and just learn about what I have been able to figure out, including how to do your research a lot faster… Like, in an hour or two, as opposed to days… If you would like to know some of the best ways to optimize your bids, there are some strategies you can use for this too.  Also, if you would like to have constant updates on what’s working nowadays, how to adjust, and all of that and more, I put together a training at a special discount.  It’s called KD Sales Machine.  If you are interested in that, as well as a few other components of what’s involved with that, I have a package offer that comes with a special discount. You can learn more about this by visiting RealFastResults.com/derek.

Resources

Why Authors Fail RealFastResults.com/derek AMS.Amazon.com KDP.Amazon.com CreateSpace BookBub

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!  
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