Today I'm going to talk about the best practices checklist we use in house for our day to day email marketing. Email marketing is a big deal within my business. Email is my primary marketing vehicle. In spite of the fact that email deliverability has become more difficult, emailing your list is still the most potent and effective marketing tool. Be that as it may, the use of “best practices” will help ensure that every email stands the best chance of hitting its intended mark. Accordingly, what follows is a checklist designed to be used before sending any email.
Use it yourself or provide this list to whomever sends your email. Some of these suggestions may seem like common sense, but I find this list to be very useful, ensuring that nothing is forgotten. Let's get started. [bctt tweet="If you want your emails to be taken seriously, they must be free of misspellings and grammatical mistakes." via="no"]
Learn:
- Spell check
- Double check dates and times
- Format
- Spam filters
- Check links
- Check landing pages
- Make sure that your emails are CAN-Spam compliant
- Track Statistics
- Preview
Links:
Real Fast eMail Marketing Course Real Fast Affiliate Profits Course www.formatit.com My Kick Start Cart (a private label of 1 Shopping Cart) iContact aWeber CAN SPAM Compliant FTC Link: http://business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business http://www.nvu.com/ Real Fast Results Community
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