Hello! Welcome to this episode of the RealFastResults.com podcast! PR Professional Extraordinaire, Josh Elledge, is in the house! Please welcome him to the show…
Big Promise: How to Become a Media Star
I’m going to teach you how to become a media Star. You might be thinking,
"Why would an author or entrepreneur like me want to do that?" As you grow your brand, and as you grow as an author, or as an entrepreneur or a business owner, you want to increase authority. Understand that authority is a currency. The more that you have, the more fabulous prizes you can exchange that currency for. If you have no authority, no respect, and no influence in your space, it’s going to be awfully hard to do just about anything. [bctt tweet="As you work with people who have higher authority and influence than you, this brings you up." username="danielhall"] I think most of us write a book because we feel like there’s an impact that we want to make in the world. But, if you don’t have an audience, and no one is willing to promote your book to their audience, again, it’s going to be awfully tough to gain any sort of momentum. So, it really is the rocket fuel that makes everything go as an author.
And, I’ll tell you that as you work with people who have higher authority and influence than you, this brings you up. So, the game is now that we just want to associate with high-authority and influential people as much as possible. A great way to do that is through the media or with other digital influencers.
Learn
- How to become a media star
- Work on your own authority
- How to position yourself as an authority
- How to contact journalists
- Using Twitter to contact journalists
- Finding the right journalists to contact
- Make an offer
- The difference between a press release kit and a media kit
Connecting with Josh
I do a lot of teaching and pro bono work. If you’ll go to
UpMyInfluence.com, you can join me on a webinar where I will spend a little bit more time breaking this down. That way, you’ll have some very, very actionable things that you and your team can go out and do to start winning. Everybody wants to work with a winner. I firmly believe that everyone has a message that could possibly impact the world, so our job is simply to turn those people into media stars so they can have every bit of it.
Resources
UpMyInfluence.com BuzzSumo Upwork Real Fast Results Community
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http://www.realfastresults.com/results. As always, go make results happen!