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Real Fast Results for Marketing, Business and Entrepreneurs

The Real Fast Results is a business podcast for people who want to see real results in their business fast. The show provides actionable, implementable steps in each episode. The focus is definitely on marketing strategies and list building with an emphasis on little-known but effective tactics. We also will cover passive and recurring income opportunities as well as productivity and time efficiency strategies for the busy and often distracted entrepreneur or content creator. Any time you invest listening to the Real Fast Results podcast will be both enjoyable and practical. If you're an online business person or entrepreneur who realizes that it's about working smart then you're going to LOVE this show!
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Now displaying: January, 2017
Jan 27, 2017
Amy Collins Welcome to this edition of the Real Fast Results podcast!  Many of the listeners of this podcast are either authors or aspire to be such.  In fact, some already have a book out through some sort of print on demand service or on Kindle.  For the most part, they are self-published, and a lot of self-published authors struggle with is how to go about selling more books. Amy Collins is today’s special guest, and she is the former director of sales at Adam’s Media in Austin, Tx.  She’s also a specialty sales director for the parent company F+W Media.  She has been profitably selling to libraries since 1996, and in 2006, she started her successful book sales and marketing company, called New Shelves Books.  Over the years, she has sold to Barnes & Noble, Target, Costco, Borders, Books-A-Million, Walmart as well as becoming a trusted partner and recommended sales consultant for some of the largest book and library wholesalers in the industry. Obviously, Amy has been very successful when it comes to selling books, but what really makes Amy truly unique is the fact that she was also a book buyer for a large regional bookstore chain.  So, she’s experienced on both sides of the book-selling transaction.  During her very, very sterling career in publishing, Amy has been responsible for selling over 40,000,000 books for small and mid-sized publishers.  This is a great feat indeed.  Please welcome Amy to the show…

Promise: How to Get Your Books into Bookstores--Even if they are Print on Demand

I want listeners to know that the world of independent and chain bookstores are changing.  What you are going to learn today is how to get your books into bookstores, even if they are print-on-demand and even if you are self-published.  It used to be that you were kept from the bookstore world, from the independent gift store world.  Libraries everywhere would have a “no self-published” rule.

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I’m here to tell you, and I’m promising you, those days are over.  I’m here to tell you that you can get into bookstores, paint stores, independent stores, pet stores, hardware stores, yoga shops, etc.  You now have a way in.  There are rules, and you need to know the rules.  You need to know how to follow them.  That’s another thing we are going to cover today, what some of those rules are and how to get in.  

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Learn

  • How to get your self-published book into Independent Bookstores
  • Your Book Should be Available from at Least One Wholesaler
  • A list of wholesalers
  • Marketing Plan
  • Make Sure Your Book Is Ready for the Marketplace
  • Approaching the Stores
  • IngramSpark
  • CreateSpace
  • ISBN Numbers

Download the Complete PDF Show Notes Free for this Episode

Resources

Free Webinar: Sell Your Book In Stores-Even If You're Self-Published How to Effectively Use a POD (Print On Demand) Publisher With Robin Cutler Creating Passive Royalties From eBook Sales To Libraries With Amy Collins Wholesalers: Ingram Wholesaler Baker & TaylorBookazineAmerican West IngramSpark CreateSpace MyIdentifiers.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 24, 2017
John Kremer Welcome to this edition of the Real Fast Results podcast!  John Kremer is today’s special guest.  Essentially, he’s an expert on book publishing and marketing.  In fact, he’s the author of what some people would consider the bible of the book marketing industry, which is 1001 Ways to Market Your Books.  He’s also the primary lead instructor for the course 1001 Ways Masterclass. John has helped a lot of people to be successful.  Stephen Covey, who wrote 7 Habits of Highly Effective Peopleis just one example.  Stephen actually said that Kremer was instrumental to this book becoming one of the most influential business books of the 20th century.  Jack Canfield and Mark Victor Hansen are also big fans of John’s work.  As a matter of fact, Jack actually said that if you wanted to sell 600,000,000 books like they had, with the Chicken Soup for the Soul series, you should read and use John’s book.

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Promise: How to Become an Expert in Your Topic

We are going to show people how to become experts in their topic and promote that expertise over and over again.  We are going to do this by showing how to develop a very simple technique.  I call it my “5 Way Technique”.  Simply, you come up with five ways to do something, to be something. Five recommended blah, blah, blahs.  Something like that.  It’s really easy, and you can do this in a couple of minutes.  It doesn’t matter what kind of book you have written. You can come up with something quickly.

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Learn

  • How to use the "5 Ways" technique
  • Establish yourself as an expert in your keyword topic
  • This helps you sell more books
  • How the "5 Ways" Technique Works
  • Pick a Topic that Establishes Your Expertise
  • Promote your "5 Ways"
  • You create a tipographic and a blog post that goes with it.
    • You do a slideshow.
    • You do a video.
    • You might do a podcast.
  • Drive traffic to to your webiste
  • Build your email list
  • A Book-o-Graphic or a Tipographic
  • You can come up with “five recommendation” lists forever

Download the Complete PDF Show Notes Free for this Episode

Connecting with John

If you are interested in checking out the on-demand webinar for 1001 Ways Masterclass, you can head over to 1001WaysMasterclass.com.  You can jump in and pick a time and date to watch the on-demand webinar.  That’s one way for you to reach out and connect. If you want to connect with me, I would rather you come to my BookMarketingBestsellers.com website.  That’s my active website.  I have a legacy website, but BookMarketingBestsellers.com is my active site.  You can easily connect with me there, and there’s tons of information on that website for you to take advantage of.  And, of course, I would like you to go out and buy 1001 Ways to Market Your Books at Amazon, or in your favorite bookstore.

Resources

1001 Ways to Market Your Books  1001WaysMasterclass.com 7 Habits of Highly Effective People

How to Create the Mindset of a Bestselling Author With Jack Canfield

Canva Pablo tipographics

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 20, 2017
Ron Doglas Welcome to this edition of the Real Fast Results podcast!  Ron Douglas is in the house, and he’s here to help any content creator, expert, and/or author who is trying to build their platform and income base.  Ron has advice on how to create a continuity program or another type of program to generate recurring income. Ron has a very stout and sterling publishing pedigree.  In fact, he is a New York Times bestselling author.  He has also appeared on national television shows, such as The Today Show and Good Morning America.  It’s all well and good to know that Ron has accomplished so much, but he still knows how to relate to people who are just starting out.  He’s very good at teaching and relaying information, so if help is welcomed when it comes to building your platform, you’re in the right place.

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Promise: Creating Recurring Income

If you want to have recurring income, if you want to have steady income, so that when you wake up in the morning you know the bills are paid that much because you’ve built something that makes you feel comfortable that the money is going to keep coming. If you want to do that online, and you want to do it with information products, I think I have a pretty good system that you’ll want to pay attention to.

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Learn

  • Create a physical product
  • Offer the product for free - plus shipping
  • Collect the lead
  • Have an additional offer
  • Be clear on what they are getting
  • Put leads into a specific funnel
  • The technology you need to make this work
  • The specific programs and links Ron uses
  • One-click upsell

Download the Complete PDF Show Notes Free for this Episode

Connecting with Ron

You can reach me on RonDouglas.com, and you can join my email newsletter there.  When you get an email, you can reply back to that, or you can reach me on Facebook at Facebook.com/LikeRonDouglas.  You can connect from there. If you would like to see an example of one of my offers, you can see one at RecipeSecrets.net.  If you go to RonDouglas.com, there’s a link to RecipeSecrets.net, and if you go to RecipeSecrets.net/special, you’ll see the offer that I’ve been talking about throughout this podcast.  You can get a free cookbook too. We are going to be going into detail about strategies just like this when we do our Best Sellers Summit, which is later on this month.  We’ll have recordings there, if anyone misses it as well.  If you didn’t already know, the Best Sellers Summit is an annual online conference.  You don’t have to get out of bed; you can just log right on.  It’s an online conference where we bring some of the top bestselling authors, internet marketing teachers, social media marketing teachers, and other people that are bonafide experts online together. We bring them together, and you are able to learn from all of them, who each do an hour-long presentation on what’s working for them right now.  What’s working, how they are making money, and how they are selling books.  We teach people how to sell books, how to sell info-products, how to build a following online, how to build a social media presence, how to get more traffic, and all of that stuff. It’s all covered, and it’s all different and unique ways to do it.  How to do these free + shipping offers, how to sell on Amazon, and how to sell on Amazon Kindle.  All of these topics are covered.  It’s just a great way to learn the business and learn a lot of different ways to make money online.  You can learn to make money with information products and books as well.  By the way, you can check out the Best Sellers Summit by visiting DanielHallPresents.com/bestsum.

Resources

Best Sellers Summit InstaBuilder 2.0  WordPress Instant Publisher CreateSpace Kunaki Fiverr LocalNerds.com Rakuten PayPal Stripe Zaxaa ClickMagick Aweber

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 18, 2017
Chris Lang
Welcome to this edition of the Real Fast Results podcast!  This is a very special episode.  If you are an email marketer, or if you use email in any part of your business, you are going to want to stick around.  Of course, regardless of the type of business that you have, you should be marketing with email.  It’s vital for you to have an email list, but even more critical than that is being able to reach out and connect with your prospective buyers and clients. Chris Lang is today’s special guest.  He is a full-time email delivery consultant, and the chief technical officer and co-founder of Send13.com.  This is a new SMTP platform for marketers.  Chris has made his living online for 17 years, and he’s the author of two non-fiction, short stories and one non-fiction novel as well.  He actually built three businesses before the Internet.  These were all brick and mortar businesses, but that’s not why he’s here today.  Chris is here because of his expertise in regards to email marketing.  It’s great to have you on the show, Chris…

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Promise: Actionable Ideas for Your Email Marketing

On today’s show, I’m going to show you 20 things that you can do which are completely independent of your auto-responder or how you’re sending email.  This includes things that you put in your email, how you control your sites, indicators of quality, the destinations in the body of emails (links), and your home address.  These are 20 things that you’re going to be able to take action on today, and you are going to be able to deliver more email because of it. These are all things that you control, not the auto-responder.  It can’t help you here.  In 2015, I started saying that 50% of delivery were on the auto-responder and the other 50% was on you.  In 2016, this changed even more drastically.  It’s now 60% you and 40% the auto-responder that actually sends the email. [bctt tweet="The biggest change to email in the last few years is that Gmail controls the largest cross-section of email delivery." via="no"]  

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Learn

  • Top delivery indicators of quality
  • The difference between email delivery and deliverability
  • Increasing your email deliverability
  • List Scrubbing
  • Gmail Promotions Tab
  • Whitelisting
  • Form Address
  • SPF Records
  • Dedicated IPs
  • Time of Day
  • Auto-Responder Link Tracker
  • Removing Un-Engagers

Download the Complete PDF Show Notes Free for this Episode

Connecting with Chris

You can visit BetterCallLang.com.  This is my consulting landing page.  You can get in contact with me there.  If you have a large list, I’m warning you, I’m not easy to afford and I don’t accept every client.  But, if you want it done for you, with a complete analysis, tracking, and documentation, and you have enough of a list to profit from it, I can do it for you. If you’d like to generate that whitelist, you’ll want to visit http://RealFastResults.com/ejedi.  You just saw 20 things that you didn’t know about email delivery.  I made a total checklist of 101, with 81 that you didn’t get that are even better!  These are more things that affect Gmail delivery of your emails.  You can find that at http://RealFastResults.com/ejedi.

Resources

Email Delivery Jedi: http://RealFastResults.com/ejedi

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 13, 2017
Adam HougeWelcome to this episode of the Real Fast Results podcast!  If you are an author, or aspire to be one, this is definitely a show that you want to pay very close attention to.  Today’s special guest is Adam Houge.  He’s a book marketer extraordinaire.  Basically, for the last three years, he’s followed a simple strategy to create scalable results as well as sustainable results for his writing and publishing career.  In fact, he’s been able to turn this into a six-figure per year income. Adam has been responsible for the distribution of two million copies of his books on Amazon.  Essentially, in this session you are going to discover how you can use some of the same techniques and methods to market your books.  Thanks for being here Adam…

Promise: How to Build Your Audience

My big promise is that I’m going to show you how you can get some real fast results, even if you don’t have an audience to market to, yet.  That way, you can just hit that gas pedal right away and accelerate your career, and you can start seeing those sales coming in almost immediately. [bctt tweet="There are lots of book blogs out there that offer exactly the results that you pay for. " username="danielhall"]

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Learn

  • About book blogs
  • How book blogs can build your audience
  • Bookstore algorithms
  • How to start working with book blogs
  • A list of book blogs
  • What prices work best on book blogs
  • How to build your own audience
  • Putting links in your book
  •  “Look Inside” features
  • Proper launch strategy

Download the Complete PDF Show Notes Free for this Episode

Connecting with Adam

I offer a free training series in which I show you exactly how you can launch your book.  Over these three videos, I teach you personally, step-by-step, my own launch strategy that helped me sell and distribute my two million books, just in a short period of time.  That way, you can take and replicate my exact same strategy.  You can check this out at RealFastResults.com/BKLaunch.  Again, you can take advantage of this for free.

Resources

Book Blogs:

Kindle Nation Daily Book Gorilla BookBub.com BookSends.com FreeBooksy.com The Fussy Librarian Hundred Free Books (OHFB.com) BargainBooksy.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 11, 2017
Christina HillsWelcome to this episode of the Real Fast Results podcast!  Christina Hills is today’s special guest.  She is the founder of the Creation Workshop website.  She teaches non-techy, heart-centered entrepreneurs, authors, experts, and coaches how they can easily create their own websites in WordPress so that they can get their message out to the world. One of the best things about Christina is that she puts a lot of fun into teaching this technology, and she empowers people to be in full control of their marketing and online presence.  If you’ve listened to this show for any length of time, then you know that this is super-important to your business.  You should be striving to be in control of whatever it is that you are doing and the vehicle by which you are communicating with your marketplace.

Download the Complete PDF Show Notes Free for this Episode

Christina has devoted her WordPress training program to an international audience for a number of years.  She loves to teach people about WordPress, and she does so in a very creative way, and in a way that the Real Fast Results audience would likely appreciate.  She’s also a 12-year online marketing veteran and is often seen at events as an expert speaker, teaching on a variety of topics, all with a focus on WordPress websites. Before becoming an entrepreneur, Christina worked in the entertainment industry, doing network promotions, and so forth, for NBC TV and as the senior technical director in the feature film division of George Lucas’ Industrial Light and Magic with film credits for Star Wars, Jurassic Park, and many, many more.  Thank you and welcome to the show, Christina…

Promise: How to Build/Maintain Your Website without Outsourcing

What we’re going to be talking about is website building and the essential pages that you need for your website.  You want to remember, when you’re building a website, when you’re building a business: [bctt tweet="For online businesses, your website is your storefront." username="danielhall"] If you don’t have that together, people are going to leave and they're not going to be interested.  This call today is about focusing on your website and your web presence, and being able to do it yourself without having to hire out.  That’s the key thing.

Download the Complete PDF Show Notes Free for this Episode

Learn

  • Pin down your call to action
  • Important pages to have on your website
    • About Page
    • Contact Us Page
    • Products/Services Page
    • Opt-In Page
    • FAQ Page
    • Testimonials Page
    • Blog/Newsletter

Download the Complete PDF Show Notes Free for this Episode

Connecting with Christina

We’ve been talking about this do-it-yourself website creation checklist, and I’ve got the download for you at RealFastResults.com/webtips.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 6, 2017

Dave JacksonWelcome to this episode of the Real Fast Results podcast!  Today’s special guest is Dave Jackson, who is an expert when it comes to putting together podcasts, launching them, and really, all things podcast.  He’s the guy that puts together the Real Fast Results podcasts, as a matter of fact.  He does the job beautifully and quickly, and he has some really great advice to share with everyone throughout this episode.

Download the Complete PDF Show Notes Free for this Episode

Promise: How to Tackle the Technology of Podcasting

Our big promise is, we’re going to help you face your fears and tackle the technology of podcasting.  So many people put podcasting on this huge pedestal.  They are like, “Oh, I could never do that.” And, it’s really not that big a deal.  You’ve probably got content that’s been on your blog.  It’s been in your newsletter and in your emails.  Just turn around and put those into audio or video [format] and set off to the races. [bctt tweet="Remember that your podcast can always be edited." username="danielhall"] So many people think, “Oh, I’m going to sound stupid if I do this,” or “I’m really worried about sounding stupid.”  It’s not radio.  So, if you’re in the middle of a podcast, and all of the sudden you you sneeze, or you cough, or whatever you’re doing, or the dog barks--you can easily go and edit that out. 

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Learn

  • You have to know what your want to talk about
  • You don't have to spend a lot of money on a mic - Audio-Technica 2100
  • Answer common questions on your podcast and refer people there
  • What you need to get started:
    • You need an idea to just get started.
    • You need a great name
    • You need some content.
    • You need a microphone.
    • You need a piece of artwork, so find a bored fifth grader.  They’ll probably make a great piece of artwork.
    • You need a media host.
  • Make sure your podcast has value
  • Making short podcasts
  • Promoting yourself through podcasting

Download the Complete PDF Show Notes Free for this Episode

Connecting with Dave

Yeah, you can find me at SchoolofPodcasting.com.  If you’ll throw a “/contact” behind that, you’ll be brought to a page that will allow you to contact me via email, or voicemail, or whatever you want to do.  All the different ways to contact me are there as well.  Also, if you go to SchoolofPodcasting.com/Dan, and you’re interested in starting a podcast, the School of Podcasting has step-by-step tutorials.  We’ve got a private Facebook group, you get priority email, and I also do a live coaching there, twice a month.  If you go to SchoolofPodcasting.com/Dan, you can sign up for a course or a whole membership package.  That’ll get you 20% off, and we’ll get that book-ended podcast up and going.  Before you know it, you’ll be a digital influencer in iTunes.

Resources

SchoolofPodcasting.com/Dan Microphone Recommended by Dave Audio-Technica 2100 Recording Hosts Audacity Adobe Audition Media Hosts Libsyn (If you use the coupon code SOP Free, which is short for School of Podcasting (Free), it will give you a free month.)

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Jan 3, 2017

Rita EmmettWelcome to this episode of the Real Fast Results podcast!  Today, Rita Emmett is in the house!  Rita is an expert who helps people overcome their tendency to procrastination and to become more efficient.  Last time she offered her advice on this show, it was so well-received that she was invited back. Not only does she help guide people with their problems through her work, but she is also a bestselling author of four books.  The first is called The Procrastinator’s Handbook: Mastering the Art of Doing It Now.  This was the topic that she covered on the last show she was on.  The second book was The Procrastinating Child: A Handbook for Adults to Help Children Stop Putting Things Off.  One of her most recent books covers the topic which will be discussed today.  It is The Clutter-Busting Handbook: Clean It Up, Clear It Out, And Keep Your Life Clutter-Free.

Promise: Being a Clutter Collector is a Habit not a Personality Trait

The promise we can make today is that we will help you understand being a hoarder, a pack rat, or a clutter collector is not a personality trait that we’re born with.  It’s not a character flaw.  It’s not like, “Oh, this is how I am, and this is how I’ll always be.”  It’s a habit, and that habit can be broken.

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[bctt tweet="When you don’t have enough room for all your stuff, you don’t need more room, you need less stuff." username="danielhall"] Why should you listen today?  Well, if you have plenty of space, the clutter doesn’t bother you, and there are no emotions involved, you probably don’t need to listen.  But, if you would like to get rid of some of your clutter, if you would like to feel like you’re in control of it and on top of it, then you’ll want to listen.  I feel like most of us have discovered that if you have clutter and chaos in your workspace and living space, you have clutter and chaos in your mind and in your heart.

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Learn

  • It’s hard to think when there’s clutter around
  • It’s typical for people to feel like they can’t let anyone in their office or in their house because things are just awful
  • Change the way you think about Clutter
  • Think about when you keep something
  • Why do you keep it?
  • Put boundaries on your clutter
  • The type of clutter we have now is unique to the 21st century
  • Sentimental clutter
  • So many of the things we keep for memories are in a box packed away
  • Chunk down really big decluttering jobs

Download the Complete PDF Show Notes Free for this Episode

Connecting with Rita

My website is RitaEmmett.com.  I have a free tip sheet on there that you can sign up for.  It is delivered via email once a month, and it’s always focused on procrastination, clutter, or stress.  You can turn around and use it in a blog, use it in your newsletter, and so on.  That’s one way.  I know that people learn in different ways.  So, I have these books that were mentions, I have online courses, and I have audios, and DVDs, and I’m a speaker.  My email address is remmett412@aol.com.

Resources

Rita's Books: The Procrastinator’s Handbook: Mastering the Art of Doing It Now The Clutter-Busting Handbook: Clean It Up, Clear It Out, And Keep Your Life Clutter-Free The Procrastinating Child: A Handbook for Adults to Help Children Stop Putting Things Off Interview: Turbo-Charge Your Content Production & Crush Your Procrastination With This Simple 5 Step Formula With Rita Emmett

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
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