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Real Fast Results for Marketing, Business and Entrepreneurs

The Real Fast Results is a business podcast for people who want to see real results in their business fast. The show provides actionable, implementable steps in each episode. The focus is definitely on marketing strategies and list building with an emphasis on little-known but effective tactics. We also will cover passive and recurring income opportunities as well as productivity and time efficiency strategies for the busy and often distracted entrepreneur or content creator. Any time you invest listening to the Real Fast Results podcast will be both enjoyable and practical. If you're an online business person or entrepreneur who realizes that it's about working smart then you're going to LOVE this show!
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Now displaying: December, 2017
Dec 16, 2017
Scott DuboisWelcome to this episode of the Real Fast Results podcast!  Today’s show is a very special one.  Of course, all of these shows are special. This episode is going to be especially good for those of you who know that you need more in the way of marketing your business, books, products, etc.  If you are struggling in your marketing efforts, or if you would just like to improve your business in this way, this is a terrific show for you to pay attention to. 

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Scott Dubois will be sharing his knowledge with us throughout this episode.  He is a principal at Pidalia, which is a digital agency that provides folks just like you solutions to their challenges in areas such as advertising, software design, business process management, and so forth.  Scott has an extensive background in information technology systems, which of course is very useful for anyone to have expertise in nowadays.  He also specializes in media selection and campaign strategy as well as analytics.  Plus, he applies his knowledge of business processes to help his clients improve their relationships with their existing audiences.  Please welcome Scott to the show… [bctt tweet="If I’m an author, I’m going to think about my database." username="danielhall"]

Promise: The Power and Value of Personalized Media

Thank you so much for having me. It’s a pleasure to be with you.  The big thing that we’re going to take away from today’s episode is the power and the value of personalized media, and the how and why this works for your audience in today’s space.  And, more importantly, why you need to do it in order to stand out from the crowd.  We all know the statistics, right?  It’s something like 3,200 marketing messages a day, and we are aware of 40 and can remember three.  Those stats are always changing, but that’s pretty darn close.  So, that’s what we’re looking to cover and talk about today.

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Learn

  • How this method works specifically for authors
  • How to brand as an author and then personalize your marketing
  • Media channels specifically for authors
  • Databases
  • Think about your list horizontally
  • Start implementing  how that applies.
  • Email marketing tools for authors
  • Closing the loop

Download the Complete PDF Show Notes Free for this Episode

Resources

Emma Constant Contact

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Dec 7, 2017
Melanie JohnsonWelcome to this episode of the Real Fast Results podcast!  Today’s episode is filled with very interesting content, especially if you are a publisher or aspire to be one.  Melanie Johnson is today’s special guest.  She is a principal at Elite Online Publishing, a former television personality, and an author as well.  Please welcome Melanie to the show…

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Promise: How to Publish Guestbooks

We’re going to reveal a little, hidden gem that we found through our publishing business.  We found this little gem, this little niche, doing guest books on Amazon.  It’s really an underused niche, which is great.  That’s what you want to look for, a niche where there’s not tons of people in it already.  It’s not super-saturated. [bctt tweet="There seems to be a demand for these books, but there’s a relatively low supply. " username="danielhall"] So, we found this little gem, and we started publishing guestbooks.  We have a bunch of other journals out there, and recipe books, and daily planners.  They do alright, but this gem of finding guestbooks seems like it has done better than some of those other niches.  So that’s what I want to tell people about today, and just kind of walk them through how they can get involved in this niche of doing guestbooks.

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Learn

  • Revenue of guestbooks
  • Micro-niches in the guestbook industry
  • Pick a niche
    • How to choose a niche
  • The Interior
  • The Cover
  • Canva
  • CreateSpace
  • Book Dimensions

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Connecting with Melanie

You can find me at EliteOnlinePublishing.com.  That’s our website.  My email is Melanie@EliteOnlinePublishing.com.  So, you can send me an email, or you can even reach out to me by phone at (713) 545-6268.

Resources

EliteOnlinePublishing.com Emulate NY Times Bestselling Book Kindle Covers w/ Canva Make Amazing Free Viral Graphics for Facebook & Social Media Using Canva Canva CreateSpace

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
Dec 3, 2017
Kathryn GuylayWelcome to this episode of the Real Fast Results podcast! Today you are in for a real treat.  The special guest is Kathryn Guylay.  She comes to the publishing industry with a background in management and consulting as well as non-profit management.  As a numbers person, she actually received her MBA in Austin, Texas, at UT. One of the coolest things about Kathryn is the fact that after graduating, she went on to work for dozens of multinational corporations across many diverse industries.  She stumbled into publishing many years later, after writing her first book.  It is titled Mountain Mantras: Wellness and Life Lessons from the Slopes.  Since then, she has written two children’s books, and her latest non-fiction book was released just a couple of weeks ago.  It is Look before You Leap: The Smart Author’s Guide to Avoiding the Money Pit and Achieving Financial Success in Publishing.

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Kathryn’s books have gone on to achieve nine awards and Amazon bestseller status.  She is also a coach as well as a publisher, plus she received the 2016-2017 Woman of the Year award from the National Association of Professional Women.  She also has an extensive media background, and she has been featured on such outlets as ABC, CBS, Fox, MPR, and other media outlets.  Please welcome Kathryn to the show… [bctt tweet="People get so exhausted with the book development, they don’t have the energy for the marketing & publicity." via="no"]

Promise: Tips to Save You Time and Money

I’m so excited to be here today!  Okay everybody here’s a big hook.  If you want to write a book, if you are an aspiring author, or maybe you have a book, but things haven’t worked out so well, I am going to give you some amazingly awesome tips that will save you tons of time and tons of money.

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Learn

  • OODA - Observe, Orient, Decide, and Act
  • Contracts
  • Author outreach survey results
  • Traditional publishing vs.
  • Self-publishing
  • Budgeting for your book
  • Book development process
  • Marketing and publicity

Download the Complete PDF Show Notes Free for this Episode

Connecting with Kathryn

After listening to Jack’s interview at RealFastResults.com/21, you should download my survey, which you can access at MakeWellnessFun.com/authorsurvey.  Then, I’ve got a great website called MakePublishingFun.com.  There’s a podcast there for aspiring authors, and there’s a summit.  In that summit, we talk about preparing for your journey.  So, it’s got some great tips.  It also goes all the way through the publishing journey, talking also about that backend side.  Again, it doesn’t end with the book. I’ve also got a new course out that kind of goes through this OODA loop thing.  If you are just getting started and want to get on a fast-paced course, like one-on-one, but really get up to speed on how the publishing industry works, you can also access that at MakePublishingFun.com.  I hope that you’ll come check it out!

Resources

Look before You Leap: The Smart Author’s Guide to Avoiding the Money Pit and Achieving Financial Success in Publishing Mountain Mantras: Wellness and Life Lessons from the Slopes How to Create the Mindset of a Bestselling Author With Jack Canfield Big Magic On Writing MakeWellnessFun.com/authorsurvey MakePublishingFun.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!
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