Welcome to this episode of the Real Fast Results podcast!  Today’s special guest is Amy Harrop.  She has been an avid writer and reader all her life, and she’s happiest running her own business.  She lives in northern Idaho with her husband and two cats.  Her background is in film production, writing, teaching, training, and sales.  It was about six years ago that she got into publishing and writing.  That’s when she first became self-employed, and she really hasn’t looked back since.

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Promise: How to Take Advantage on Popular Trends

Thank you so much for having me, and I want to say a big “Hello” to everyone out there.  The reason why we are here today is that I’m really excited to share how you can take advantage of some very popular trends and also emerging technology.  This emerging technology is going to allow you to make money and grow your business in ways that you were never able to do before.  By getting into the forefront of this trend, where people are spending millions, billions, and even almost trillions of dollars within these industries, you are going to be able to grow your business. [bctt tweet="What I’m talking about is card deck publishing." username="danielhall"] What’s really exciting about card deck publishing is that it is at the crossroads of two trends.  First of all, there’s eCommerce.  I’ve been doing some research recently on eCommerce, and eCommerce is an “over-a-trillion dollar business” now.  It’s going to continue to grow even more as we get into 2018-2010.  That has crossroads with self-publishing, and self-publishing is a multi-million dollar business, and it’s getting close to becoming a billion dollar business.  Card deck publishing is really a hybrid, or a marriage, between the two of these.

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Learn

• How eCommerce and print on demand are working together
• How making card decks can help grow your business
• Types of card decks
• This is great because it can fit into a wide variety of niches
• How to Create Card Decks Using Print On Demand (POD)
• Where to get card decks made
• Outsourcing this process
• How many cards should be in a deck
• Potential for success
• How to market your card decks

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Connecting with Amy

If you want to take advantage of this, and go ahead and get started, you can go to RealFastResults.com/carddeck. I have a complete card deck publishing course there, Card Deck Publishing Profits.  It’s going to walk you through all of the different availabilities of these cards and these niches.  How you create the cards, how you can re-purpose or use even other people’s content to create cards, and how to promote the cards and get them up and running in these different marketplaces.  So, it’s a complete in-depth training, and you can get it at RealFastResults.com/carddeck.

Resources

RealFastResults.com/carddeck Where to Have Cards Made: MakePlayingCards.com Canva Places to Market Cards: Amazon  eBay  Shopify  Etsy

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Today’s special guest is Andrew O’Brien, who is the founder of “The Publicity Guy”.  This is a modern-day public relations firm, and it is the first of its kind.  Not only does Andrew help his clients to get interviews and media attention, but he helps to turn all of that into even more money by utilizing these opportunities and turning them into real sales tools.

Promise: How to Turn Your Media Interviews into a Lead Generating Tool

My big promise is that, whatever podcast you’ve been on, blog post, media interview, no matter what type of media outlet… I’m going to teach you how to turn every single one of those into a lead generating, sales generating tool in your business that’s fully automated, that you never have to touch once you hit play. Look at everyday people.  If you look at people that have been on the Oprah show, or any kind of international TV, Good Morning America, they get their chance in the spotlight, and then they’re gone.  They disappear.  Then, their businesses fail.  They don’t leverage it.

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They get that one big hit, and they become that “one hit wonder”.  They’ve got that one hit that they will always remember, and maybe their audience will always remember, but their new audience won’t.  They just disappear off the face of the earth.  That’s what we don’t want to happen, but it happens all too often.  We don’t want that as entrepreneurs. [bctt tweet="You want to get a conversation started with a media outlet, and that will lead into an interview" username="danielhall"]

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Learn

• Contacting writers that write about your "Beat"
• Getting an interview
• What to do with the interview
• Marketing Your media
• Have a media page on your website
• Create a Facebook ad
• Results
• Who this works for
• Example
• How to be more transparent

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Connecting with Andrew

You can just go to ThePublicityGuy.com.  You will find everything that you need on me there, and you can find me on Facebook.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results Podcast. I am happy you are here. I want to jump into a question I get all of the time from authors and that is: How do you title your book for maximum readership? Just like the cover of your book, the title of your book is equally important.

Promise: 4 Areas for Maximum Readership

I am going to discuss four primary areas of consideration when titling your book for maximum readership. I have seen so many authors just come up with what they think is a good title without considering the nomenclature used by the marketplace to describe what they are writing about.

[bctt tweet="The pivotal question is: when a prospect goes to a search engine to find a book what words/phrases are they using?" via="no"]

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Learn

• Base your title on long-tail keywords
• Keyword research
• Your title and your book web address should be the same
• Your book should have its own website
• Does your title fit your brand?
• If you don't have a brand, you need a brand
• Does your title make sense?

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 Resoruces

Keyword Research Tool: http://tools.seobook.com/keyword-tools/seobook/  www.namemesh.com Adjunct Teaching Online & On-Campus: How to Make Up To 6-Figures and More as an Adjunct Professor Example of Brands: Real Fast Result Brand www.RealFastBook.com www.RealFastProwebinars.com www.RealFastHollywoodDeal.com www.RealFastLibraryMarketing.com www.RealFastIndieBookMarketing.com www.RealFastResults.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Gina Carr is with us today.  Gina has a masters degree in business administration.  It’s a Harvard MBA.  She is known as “The Tribe Builder”.  That’s why she’s on the show.  It’s one of the goals of this podcast to encourage you to always be building your own tribe.  You need to have your own raving fan base.  Gina is a great resource to turn to for this.  She knows precisely how to do it, and as a matter of fact, she’s been helping passionate people do so for a long time now. Gina is also an expert in marketing.  She works with organizations and uses online reputation management, Wikipedia marketing, and event marketing to boost the bottom line of businesses and individuals that she works with.  She is also the co-author of a great book, titled Klout Matters: How to Engage Customers, Boost Your Digital Influence – and Raise Your Klout Score for Success.  Klout, for those of you who don’t know, is basically a social media scoring site.  Gina, welcome to the show…

Promise: How to Qualify for a Wikipedia Page

Thank you.  I’m honored to be here.  Our big, bold promise today is that if you get a Wikipedia page, it’s going to greatly enhance your reputation and your credibility, as perceived by others.  So, it’s going to make you look good, and it gives you more credibility in the world.  Definitely, more “street cred”.

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We’re going to talk about how to qualify to get one of these pages.  It’s the kind of thing that not everyone can have.  [bctt tweet="It takes some serious qualifications to be able to get a Wikipedia page, and most people don’t qualify." via="no"]That’s why getting a Wikipedia page is so prestigious. Most people know that most people don’t qualify to get a Wikipedia page.  So, when someone is doing a search for you, your organization, your product, your service, your book, they are going to see it.  Usually, it’s one of the top items in search results. People see that you have a Wikipedia page, and it’s like, “Oh!”  It just adds a real layer of credibility.  I’m sure each of the members of this audience have experienced this when they were looking for someone or something and find that there’s a Wikipedia page.  It causes a person’s perception of something to go up another notch.

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Learn

• The benefits of having a Wikipedia page
• How having a Wikipedia page can open doors for you
• How to qualify for a Wikipedia page
• You need to have extensive, substantive press
• How your career effects your qualification
• Focus on getting press
• Being quoted as an expert
• Getting recognition at a local level
• Klout score

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Connecting with Gina

You can, of course, connect with me through RealFastResults.com/wiki, but I also have a website.  It’s GinaCarr.com.  It has a “Contact Me” tab, and all of my social links are there.  My main social “Bat Channel” is Facebook.  So if you want to contact me directly, you can get in touch with me through the website and/or through Facebook.

Resources

RealFastResults.com/wiki Klout Matters: How to Engage Customers, Boost Your Digital Influence – and Raise Your Klout Score for Success Steve Alten

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

[caption id="attachment_5342" align="alignleft" width="200"] Ashography Event Photography[/caption] Welcome to this episode of the Real Fast Results podcast!  Judith Briles is today’s special guest.  She is known, the world over, as “The Book Shepherd”.  She takes folks that have books inside them and Shepherds them through the entire process so that, when they reach the other end, they have a book that is well done, and one that does them proud.  Judith pays close attention to detail, and she loves to help authors and other folks get their message out into the marketplace.  Please welcome Judith to the show…

Promise: How to Create a "One Sheet"

What we’re going to talk about today is how to get an author in front of whoever they are trying to get in front of.  So, my promise is to show you how to create a “one sheet” that’s slick, clicks, and ticks.  This could be an author one sheet, a book one sheet, an expertise one sheet, a speaker one sheet, or any kind of one sheet that you can slap onto your website or print out and take anywhere in order to extend, expand, promote your book, your speaking, yourself, or whatever it may be that you’re trying to get out to the world. [bctt tweet="A 'one sheet' is a one-page document that you use to address whatever pain your target market has." via="no"] You will deliver a solution to this problem, whether that’s with your service, with your book, or with your expertise.

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Learn

• How to create an effective one sheet
• Your one sheet should have:
  • your name
  • your brand
  • what it’s about, very obviously laid out,
  • and it should also contain some sort of a tag underneath.
• Involve a Professional Designer
• Reinforce Your Expertise
• Testimonials

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Connecting with Judith

If you want to email me, it’s Judith@Briles.com.  You can call me, on Mountain time, 303-885-2207, and certainly reach out to me on Twitter.  MyBookShepherd is the handle.  Also, join the Publishing with the Book Shepherd Facebook group.  It’s open, so do that.  We are at it.  We are all moderating.  We are at it, and we’d love to come play with you.

Resources

Judith's "One Sheet"

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results!  Today’s special guest is writer, author, and book marketer extraordinaire, Nina Amir.  She is known as the “Inspiration to Creation Coach”, and she is also a book, blog, and author coach as well as the creator of the proprietary author training curriculum for writers and other coaches.  Nina also founded the National Non-Fiction Writing month and Non-Fiction Writers University.  Additionally, she is one of only 300 elite certified, high-performance coaches working around the world, and she is the only one specifically working with writers.  Please welcome Nina to the show…

Promise: How to Find Your Passion and Be Inspired

First, thank you for having me on the show.  It’s an honor.  The reason you should listen today is because people need to get inspired.  If you want to create anything, you need to be inspired, and again, I am known as the “Inspiration to Creation Coach”.  I am passionate about helping people create what they want in their life, whether that’s a book, or a blog, or a business, or a new relationship, or more productivity.  It doesn’t really matter to me what they want to create, but I think that we all have this desire to create something. I think it’s important to be inspired because the way that you achieve what I call, “inspired results,” is to take inspired action.  You have to have that purpose and passion, combined, to actually get inspired to take some action.  If you don’t take action, you won’t get the results.

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What I do is I try to work with people to find their passion, whatever it is that they are passionate about.  If we have to discover that, then we will.  We combine that with our purpose.  I think that everyone has a purpose.  The overriding purpose, I think, is really to be authentic and connected to whatever you think. Let that flow through so that we are just out best selves.  I think that’s, sort of, the overriding purpose that we have in our lifetime. [bctt tweet="When we combine the passion with the purpose, we get inspired." username="danielhall"]

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Learn

• Combining passion and purpose leads to inspired action
• Formula: Passion + Purpose = Inspired Results
• Mastering your psychology
• Mastering your physiology
• Persuasion
• Purpose
• Presence
• How to stay present “on purpose”
• Changing your state
• Meditation
• Affirmations
• Visualization

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Connecting with Nina

You can find me at NinaAmir.com, and I’m everywhere in social media, just by Nina Amir.  So it’s pretty easy to find me.  I work one-on-one with people going through the certified high-performance coaching curriculum to help them to level up.  You know, we talk about peak performance, which is, you get into that moment of flow and then it’s gone.  It’s like climbing to the summit of a mountain, and then sliding all of the way back down and having to climb back up. High performance is like climbing to the summit, and seeing the next one, and climbing up to that.  It’s about leveling up all of the time, in every area of our life.  As we go through the pillars, it affects us in so many ways.  So, whether you are writing or creating something else, it doesn’t really matter, high performance is going to help. I do work with people one-on-one, but I also have a high-performance writer group coaching program.  That’s where I bring in 10 or 15 people at a time, and we go through the same curriculum. It’s all about these pillars that we talked about.  The five pillars of high performance.  We go through those, and it’s amazing, the results that people get from it.  I put that in place so that it would be a little more affordable for people to work with me.  You can check this out at RealFastResults.com/hpw.

Resources

Creative Visualization for Writers RealFastResults.com/hpw How to Get a Literary Agent With Dani Hedlund How to Sell Your Books in Stores…Even if You’re Self-Published with Amy Collins

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Nick Zelinger is today’s special guest.  He is a publishing and graphic design extraordinaire who has put together many covers for bestselling books and covers that have won awards.  He’s won awards for his designs as well.  It’s important, as an author, to know what to watch out for when it comes to having a cover designed, and that’s what Nick is here to help you understand.  Welcome to the show Nick…

Promise: How to Create a Book Cover that Sells

Thanks for having me.  First of all, if you are thinking of publishing a book, or if you have already published a book and you aren’t getting good sales or have gotten some bad reviews, you may want to consider hiring a professional book designer.  The tendency today in independent publishing, self-publishing, is to do it yourself, and that’s, for lack of a better term, a crap-shoot.  You are going to be in the wild wild west of not knowing what you want to do, not meeting the printer’s specifications, and just not having a very professional design.

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I think that if you’re serious about publishing your book… This is a business.  Independent publishing, or self-publishing, is a business.  You’ve got to treat it that way.  To do that, you’ve got to hire professionals.  I would say, first and foremost, for authors who design their own books, or want to, take a hard look at your skills, and be honest, and step back a little bit because you really do need to be very objective about your goals.  It’s a profession, and you get what you pay for in this industry, so you really do need to hire a professional. Do people really judge a book by its cover? Absolutely, and in fact, it’s the gateway to your book. [bctt tweet="Research shows that we have less than 10 seconds before a potential buyer makes a decision on a book cover" via="no"]It’s a subjective thing, but it’s something that makes them want to go to a bookshelf, pick it up, and look at the back, or click on the thumbnail at Amazon to see what the “Look Inside” feature is.  So you’ve got a very, very short timespan to really capture someone’s attention, no matter what the genre.

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Learn

• You only have a few minutes to get someone's attention
• Curb appeal
• Hiring a book designer
• Joining author author/publishing organizations
• Consulting with a designer
• What it a professional looking cover entails
• Having a branded look

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Connecting with Nick

If anyone needs to contact me, you can do so at NZGraphics.com.  I’m always happy to consult with anyone about their books.  I live and breathe “book design,” so I’m happy to talk to anyone about book design.  My website contains a virtual portfolio of my work.  My authors and clients have gotten over 100 international and national book awards over the last 20 years, so I’m kind of backed into this business as a graphic designer.  I’ve learned my way through a lot of errors and mistakes, but it’s an exciting industry to be in.  I wish a lot of authors the best of luck with their endeavors in this.

Resources

How to Sell Your Books in Stores…Even if You’re Self-Published with Amy Collins

Rocky Mountain Fiction Writers  Author U organization Fiverr CreateSpace Ingram

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results Podcast!  Ty Cohen is in the house!  Ty is an accomplished internet marketer and personal development coach.  He’s also an internationally known speaker and author.  Over the last decade, he’s taken a real gamble with his life financially by quitting his corporate job and starting his own business.  That business soon became both an offline and online success, generating millions of dollars in sales and totally transforming Ty’s life as well as the lives of countless others, whom he has helped in his business. Today, Ty is an internationally renowned internet marketer, business consultant, speaker, personal development coach, and author of over a half dozen amazing books.  Please welcome Ty to the show…

Promise: Top Seven Ways for Generating Sales on Your Kindle Books

First of all, I’m excited to be here.  I’ve published nearly a thousand books as a publishing company.  So, what we are going to give you are our top seven ways for generating sales, especially if you have an eBook/Kindle book that’s already out there and it’s working, or even if you’re working on your first.  These are the seven things that we do in order to build sales that last for the long term. Here’s the thing.  I actually got my start with Amazon’s Advantage Program, which was the program that they had way before Kindle Direct Publishing came in place.  It’s actually still around to this day, if you go to Amazon.com/Advantage.  That program was specifically for authors of physical books, where Amazon would order 10, 20, 30, 50, 100 copies of your book at a time.  You would ship them out to Amazon, and they would then fulfill your orders and ship the books out as your orders came in.

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Shortly after that, I got invited to be part of Amazon’s Kindle Direct Publishing platform, which was, I want to say, seven years ago now.  Almost seven years ago, so I was one of the first pioneers, and like I said, we’ve sold hundreds of thousands of different books.  We have almost 1,000 books that we’ve published under our publishing company, and we do extremely well, every single month, just publishing books on Amazon. [bctt tweet="If your book sales are lagging, or if they are not what you want them to be, I can hep! " via="no"] I’ve got some strategies to help you turbo-charge that process. We’ve tested, literally, hundreds of different things over the years, and I can definitely provide you with the advice you need.

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Learn

• Tip #1 - “The Fishing Technique”
• Tip #2 - Get Reviews (without asking your mom)
• Tip #3 - Talk to Your Readers in Their Language
• Tip #4 - Don't Be Afraid to Get Physical
• Tip #5 - Don't Ignore the Digital Side
• Tip #6 - Give Your Readers More
• Tip #7 - Build a List and Communicate with Your Readers

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Resources

Kindle Direct Publishing “Look Inside” program https://www.amazon.com/gp/feature.html?docId=1001119971 Top Amazon Reviewers: Amazon.com/review/top-reviewers Guru.com  Upwork.com CreateSpace Lulu

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results!  This is a very special episode.  You know, if you can figure out one or two ways to add one or two percent of your productivity within a 3 month, or even a six month, period of time, over time those incremental increases in productivity equal increased dollars in your bank account.  Today’s guest is Kelly Johnson, and she is the proprietor of Cornerstone Virtual Assistants. What Kelly is really excellent at is helping authors, information product creators, and entrepreneurs to utilize their time more productively.  One of the ways that she has been able to do this is by finding useful tools, mastering them, and teaching her clients how to use them.  In this particular episode, you are going to learn about a couple of her favorites.  Kelly, we really appreciate you being here…

Promise: Top Three Productivity Tools

Essentially, we want you to stick around and listen because we want to give you the top three tools, that I would like to share, in helping you be more productive and really help you with your marketing as well.  I’d like to show you how you can really focus and zero in on that for your business.

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We use these kinds of tools because I understand that technology can be overwhelming, and because that can feel that way for a lot of people. These tools are more straightforward and more user friendly for people to be able to master.  You don’t have to have a lot of technical knowledge to be able to implement them, and it allows you to employ them pretty quickly.  Once again, you can get some pretty fast results and be able to see how that’s helping you in your business.

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Learn in Detail:

• The Three Tools
• IFTTT, which stands for “If This Then That”
• Wistia
• WordRecon
• Keyword research
• WordRecon can also be used for Amazon

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Connecting with Kelly

If you want to contact me with any questions, either about these tools or other tools that you might be searching for, my website is CornerstoneVA.com.  My email address is Kelly@CornerstoneVA.  You can also give me a call at 303-840-5994.

Resources

IFTTT Wistia WordRecon Aweber Evernote Dropbox

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Reviewing today’s content is going to be really great for you and the development of your career, regardless of what niche you are in.  Whether you are an author, a speaker, or in information product development, etc., the information found herein will work for you. This material was originally presented by Chris Cumby.  He has been coaching and advising clients on business strategies and personal development for over 14 years.  Cumby got his start as a sales and marketing consultant, but he took on a much broader scope of business as he began to identify what disconnected businesses from their clients.  He now helps people to make these connections happen, and he does this by helping businesses grow through an extension of personal growth, themselves. Chris’ clients have achieved greater success in their professional lives since he’s learned to advise them this way.  With this realization, Chris has had a better opportunity to branch out and offer consultancy services that benefit each person individually, not simply the organization.  As a matter of fact, in 2003, Chris founded Integrity Marketing Inc., which is a direct sales consulting platform that is focused on creating new possibilities and new revenue streams for his American and Canadian clients.  Integrity Marketing has consistently helped its clients achieve broader market shares, increased revenues, and greater profits.

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Chris has also written a fantastic book, which is The Success Playbook, and he’s been able to develop a brand around that.  The subject matter of this book/brand also centers upon personal enrichment.  This has allowed Chris’ reach to expand internationally, and the book itself has helped many people broaden their horizons and better develop themselves, and in turn, become more successful.  When it comes down to it, the core of Chris’ expertise lies in working closely with people, probably just like you, and helping people design, implement, and execute their personal development and sales strategies in combination.  Please welcome Chris to the program…

Promise: Make More Money in the Next 90 Days

Thanks for having me.  Why should you stick around today?  If you want to make more money, I think that today’s show is going to give you some good ideas. We’ll cut through some of the noise and pressure that you might have, and hopefully, give you some insights and some frameworks to really start making that happen in the next 90 days. Well, the vehicle is really simple.  I’ve gamified an area of my life that I’ve been pretty proficient at, in sales. I’ve taken that same gamification, if you want, and helped others achieve, through some frameworks that I have developed and things that they can do every day to execute and get ahead.

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Learn

• How gamification works - ABCD
• A - Action
• B - Body
• C - Character
• D - Dreams
• Focus
• Using a journal to keep track
• The goal for the week
• Setting up the game
• What do I want?
• Why do I want it?
• What feeling am I going to have when I get it?
• Why do I want that feeling?
• Why is that feeling missing now?

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Connecting with Chris

My website is a great place to start.  ChristopherCumby.com.  I’ve got all of my social media.  I’m always pretty active in that area.  Of course, you can email and phone call.  All the information is at my website.  So, that’s probably the best place to start.

Resources

The Success Playbook: Principles and Strategies for Building a Rich and Happy Life

ChristopherCumby.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this edition of the Real Fast Results podcast!  Many of the listeners of this podcast are either authors or aspire to be such.  In fact, some already have a book out through some sort of print on demand service or on Kindle.  For the most part, they are self-published, and a lot of self-published authors struggle with is how to go about selling more books. Amy Collins is today’s special guest, and she is the former director of sales at Adam’s Media in Austin, Tx.  She’s also a specialty sales director for the parent company F+W Media.  She has been profitably selling to libraries since 1996, and in 2006, she started her successful book sales and marketing company, called New Shelves Books.  Over the years, she has sold to Barnes & Noble, Target, Costco, Borders, Books-A-Million, Walmart as well as becoming a trusted partner and recommended sales consultant for some of the largest book and library wholesalers in the industry. Obviously, Amy has been very successful when it comes to selling books, but what really makes Amy truly unique is the fact that she was also a book buyer for a large regional bookstore chain.  So, she’s experienced on both sides of the book-selling transaction.  During her very, very sterling career in publishing, Amy has been responsible for selling over 40,000,000 books for small and mid-sized publishers.  This is a great feat indeed.  Please welcome Amy to the show…

Promise: How to Get Your Books into Bookstores--Even if they are Print on Demand

I want listeners to know that the world of independent and chain bookstores are changing.  What you are going to learn today is how to get your books into bookstores, even if they are print-on-demand and even if you are self-published.  It used to be that you were kept from the bookstore world, from the independent gift store world.  Libraries everywhere would have a “no self-published” rule.

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I’m here to tell you, and I’m promising you, those days are over.  I’m here to tell you that you can get into bookstores, paint stores, independent stores, pet stores, hardware stores, yoga shops, etc.  You now have a way in.  There are rules, and you need to know the rules.  You need to know how to follow them.  That’s another thing we are going to cover today, what some of those rules are and how to get in.  

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Learn

• How to get your self-published book into Independent Bookstores
• Your Book Should be Available from at Least One Wholesaler
• A list of wholesalers
• Marketing Plan
• Make Sure Your Book Is Ready for the Marketplace
• Approaching the Stores
• IngramSpark
• CreateSpace
• ISBN Numbers

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Resources

Free Webinar: Sell Your Book In Stores-Even If You're Self-Published How to Effectively Use a POD (Print On Demand) Publisher With Robin Cutler Creating Passive Royalties From eBook Sales To Libraries With Amy Collins Wholesalers: Ingram Wholesaler Baker & TaylorBookazineAmerican West IngramSpark CreateSpace MyIdentifiers.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this edition of the Real Fast Results podcast!  John Kremer is today’s special guest.  Essentially, he’s an expert on book publishing and marketing.  In fact, he’s the author of what some people would consider the bible of the book marketing industry, which is 1001 Ways to Market Your Books.  He’s also the primary lead instructor for the course 1001 Ways Masterclass. John has helped a lot of people to be successful.  Stephen Covey, who wrote 7 Habits of Highly Effective People, is just one example.  Stephen actually said that Kremer was instrumental to this book becoming one of the most influential business books of the 20^th century.  Jack Canfield and Mark Victor Hansen are also big fans of John’s work.  As a matter of fact, Jack actually said that if you wanted to sell 600,000,000 books like they had, with the Chicken Soup for the Soul series, you should read and use John’s book.

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Promise: How to Become an Expert in Your Topic

We are going to show people how to become experts in their topic and promote that expertise over and over again.  We are going to do this by showing how to develop a very simple technique.  I call it my “5 Way Technique”.  Simply, you come up with five ways to do something, to be something. Five recommended blah, blah, blahs.  Something like that.  It’s really easy, and you can do this in a couple of minutes.  It doesn’t matter what kind of book you have written. You can come up with something quickly.

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Learn

• How to use the "5 Ways" technique
• Establish yourself as an expert in your keyword topic
• This helps you sell more books
• How the "5 Ways" Technique Works
• Pick a Topic that Establishes Your Expertise
• Promote your "5 Ways"
• You create a tipographic and a blog post that goes with it.
  • You do a slideshow.
  • You do a video.
  • You might do a podcast.
• Drive traffic to to your webiste
• Build your email list
• A Book-o-Graphic or a Tipographic
• You can come up with “five recommendation” lists forever

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Connecting with John

If you are interested in checking out the on-demand webinar for 1001 Ways Masterclass, you can head over to 1001WaysMasterclass.com.  You can jump in and pick a time and date to watch the on-demand webinar.  That’s one way for you to reach out and connect. If you want to connect with me, I would rather you come to my BookMarketingBestsellers.com website.  That’s my active website.  I have a legacy website, but BookMarketingBestsellers.com is my active site.  You can easily connect with me there, and there’s tons of information on that website for you to take advantage of.  And, of course, I would like you to go out and buy 1001 Ways to Market Your Books at Amazon, or in your favorite bookstore.

Resources

1001 Ways to Market Your Books  1001WaysMasterclass.com 7 Habits of Highly Effective People

How to Create the Mindset of a Bestselling Author With Jack Canfield

Canva Pablo tipographics

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this edition of the Real Fast Results podcast!  Ron Douglas is in the house, and he’s here to help any content creator, expert, and/or author who is trying to build their platform and income base.  Ron has advice on how to create a continuity program or another type of program to generate recurring income. Ron has a very stout and sterling publishing pedigree.  In fact, he is a New York Times bestselling author.  He has also appeared on national television shows, such as The Today Show and Good Morning America.  It’s all well and good to know that Ron has accomplished so much, but he still knows how to relate to people who are just starting out.  He’s very good at teaching and relaying information, so if help is welcomed when it comes to building your platform, you’re in the right place.

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Promise: Creating Recurring Income

If you want to have recurring income, if you want to have steady income, so that when you wake up in the morning you know the bills are paid that much because you’ve built something that makes you feel comfortable that the money is going to keep coming. If you want to do that online, and you want to do it with information products, I think I have a pretty good system that you’ll want to pay attention to.

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Learn

• Create a physical product
• Offer the product for free - plus shipping
• Collect the lead
• Have an additional offer
• Be clear on what they are getting
• Put leads into a specific funnel
• The technology you need to make this work
• The specific programs and links Ron uses
• One-click upsell

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Connecting with Ron

You can reach me on RonDouglas.com, and you can join my email newsletter there.  When you get an email, you can reply back to that, or you can reach me on Facebook at Facebook.com/LikeRonDouglas.  You can connect from there. If you would like to see an example of one of my offers, you can see one at RecipeSecrets.net.  If you go to RonDouglas.com, there’s a link to RecipeSecrets.net, and if you go to RecipeSecrets.net/special, you’ll see the offer that I’ve been talking about throughout this podcast.  You can get a free cookbook too. We are going to be going into detail about strategies just like this when we do our Best Sellers Summit, which is later on this month.  We’ll have recordings there, if anyone misses it as well.  If you didn’t already know, the Best Sellers Summit is an annual online conference.  You don’t have to get out of bed; you can just log right on.  It’s an online conference where we bring some of the top bestselling authors, internet marketing teachers, social media marketing teachers, and other people that are bonafide experts online together. We bring them together, and you are able to learn from all of them, who each do an hour-long presentation on what’s working for them right now.  What’s working, how they are making money, and how they are selling books.  We teach people how to sell books, how to sell info-products, how to build a following online, how to build a social media presence, how to get more traffic, and all of that stuff. It’s all covered, and it’s all different and unique ways to do it.  How to do these free + shipping offers, how to sell on Amazon, and how to sell on Amazon Kindle.  All of these topics are covered.  It’s just a great way to learn the business and learn a lot of different ways to make money online.  You can learn to make money with information products and books as well.  By the way, you can check out the Best Sellers Summit by visiting DanielHallPresents.com/bestsum.

Resources

Best Sellers Summit InstaBuilder 2.0  WordPress Instant Publisher CreateSpace Kunaki Fiverr LocalNerds.com Rakuten PayPal Stripe Zaxaa ClickMagick Aweber

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this edition of the Real Fast Results podcast!  This is a very special episode.  If you are an email marketer, or if you use email in any part of your business, you are going to want to stick around.  Of course, regardless of the type of business that you have, you should be marketing with email.  It’s vital for you to have an email list, but even more critical than that is being able to reach out and connect with your prospective buyers and clients. Chris Lang is today’s special guest.  He is a full-time email delivery consultant, and the chief technical officer and co-founder of Send13.com.  This is a new SMTP platform for marketers.  Chris has made his living online for 17 years, and he’s the author of two non-fiction, short stories and one non-fiction novel as well.  He actually built three businesses before the Internet.  These were all brick and mortar businesses, but that’s not why he’s here today.  Chris is here because of his expertise in regards to email marketing.  It’s great to have you on the show, Chris…

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Promise: Actionable Ideas for Your Email Marketing

On today’s show, I’m going to show you 20 things that you can do which are completely independent of your auto-responder or how you’re sending email.  This includes things that you put in your email, how you control your sites, indicators of quality, the destinations in the body of emails (links), and your home address.  These are 20 things that you’re going to be able to take action on today, and you are going to be able to deliver more email because of it. These are all things that you control, not the auto-responder.  It can’t help you here.  In 2015, I started saying that 50% of delivery were on the auto-responder and the other 50% was on you.  In 2016, this changed even more drastically.  It’s now 60% you and 40% the auto-responder that actually sends the email. [bctt tweet="The biggest change to email in the last few years is that Gmail controls the largest cross-section of email delivery." via="no"]  

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Learn

• Top delivery indicators of quality
• The difference between email delivery and deliverability
• Increasing your email deliverability
• List Scrubbing
• Gmail Promotions Tab
• Whitelisting
• Form Address
• SPF Records
• Dedicated IPs
• Time of Day
• Auto-Responder Link Tracker
• Removing Un-Engagers

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Connecting with Chris

You can visit BetterCallLang.com.  This is my consulting landing page.  You can get in contact with me there.  If you have a large list, I’m warning you, I’m not easy to afford and I don’t accept every client.  But, if you want it done for you, with a complete analysis, tracking, and documentation, and you have enough of a list to profit from it, I can do it for you. If you’d like to generate that whitelist, you’ll want to visit http://RealFastResults.com/ejedi.  You just saw 20 things that you didn’t know about email delivery.  I made a total checklist of 101, with 81 that you didn’t get that are even better!  These are more things that affect Gmail delivery of your emails.  You can find that at http://RealFastResults.com/ejedi.

Resources

Email Delivery Jedi: http://RealFastResults.com/ejedi

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  If you are an author, or aspire to be one, this is definitely a show that you want to pay very close attention to.  Today’s special guest is Adam Houge.  He’s a book marketer extraordinaire.  Basically, for the last three years, he’s followed a simple strategy to create scalable results as well as sustainable results for his writing and publishing career.  In fact, he’s been able to turn this into a six-figure per year income. Adam has been responsible for the distribution of two million copies of his books on Amazon.  Essentially, in this session you are going to discover how you can use some of the same techniques and methods to market your books.  Thanks for being here Adam…

Promise: How to Build Your Audience

My big promise is that I’m going to show you how you can get some real fast results, even if you don’t have an audience to market to, yet.  That way, you can just hit that gas pedal right away and accelerate your career, and you can start seeing those sales coming in almost immediately. [bctt tweet="There are lots of book blogs out there that offer exactly the results that you pay for. " username="danielhall"]

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Learn

• About book blogs
• How book blogs can build your audience
• Bookstore algorithms
• How to start working with book blogs
• A list of book blogs
• What prices work best on book blogs
• How to build your own audience
• Putting links in your book
•  “Look Inside” features
• Proper launch strategy

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Connecting with Adam

I offer a free training series in which I show you exactly how you can launch your book.  Over these three videos, I teach you personally, step-by-step, my own launch strategy that helped me sell and distribute my two million books, just in a short period of time.  That way, you can take and replicate my exact same strategy.  You can check this out at RealFastResults.com/BKLaunch.  Again, you can take advantage of this for free.

Resources

Book Blogs:

Kindle Nation Daily Book Gorilla BookBub.com BookSends.com FreeBooksy.com The Fussy Librarian Hundred Free Books (OHFB.com) BargainBooksy.com

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Christina Hills is today’s special guest.  She is the founder of the Creation Workshop website.  She teaches non-techy, heart-centered entrepreneurs, authors, experts, and coaches how they can easily create their own websites in WordPress so that they can get their message out to the world. One of the best things about Christina is that she puts a lot of fun into teaching this technology, and she empowers people to be in full control of their marketing and online presence.  If you’ve listened to this show for any length of time, then you know that this is super-important to your business.  You should be striving to be in control of whatever it is that you are doing and the vehicle by which you are communicating with your marketplace.

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Christina has devoted her WordPress training program to an international audience for a number of years.  She loves to teach people about WordPress, and she does so in a very creative way, and in a way that the Real Fast Results audience would likely appreciate.  She’s also a 12-year online marketing veteran and is often seen at events as an expert speaker, teaching on a variety of topics, all with a focus on WordPress websites. Before becoming an entrepreneur, Christina worked in the entertainment industry, doing network promotions, and so forth, for NBC TV and as the senior technical director in the feature film division of George Lucas’ Industrial Light and Magic with film credits for Star Wars, Jurassic Park, and many, many more.  Thank you and welcome to the show, Christina…

Promise: How to Build/Maintain Your Website without Outsourcing

What we’re going to be talking about is website building and the essential pages that you need for your website.  You want to remember, when you’re building a website, when you’re building a business: [bctt tweet="For online businesses, your website is your storefront." username="danielhall"] If you don’t have that together, people are going to leave and they're not going to be interested.  This call today is about focusing on your website and your web presence, and being able to do it yourself without having to hire out.  That’s the key thing.

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Learn

• Pin down your call to action
• Important pages to have on your website
  • About Page
  • Contact Us Page
  • Products/Services Page
  • Opt-In Page
  • FAQ Page
  • Testimonials Page
  • Blog/Newsletter

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Connecting with Christina

We’ve been talking about this do-it-yourself website creation checklist, and I’ve got the download for you at RealFastResults.com/webtips.

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Today’s special guest is Dave Jackson, who is an expert when it comes to putting together podcasts, launching them, and really, all things podcast.  He’s the guy that puts together the Real Fast Results podcasts, as a matter of fact.  He does the job beautifully and quickly, and he has some really great advice to share with everyone throughout this episode.

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Promise: How to Tackle the Technology of Podcasting

Our big promise is, we’re going to help you face your fears and tackle the technology of podcasting.  So many people put podcasting on this huge pedestal.  They are like, “Oh, I could never do that.” And, it’s really not that big a deal.  You’ve probably got content that’s been on your blog.  It’s been in your newsletter and in your emails.  Just turn around and put those into audio or video [format] and set off to the races. [bctt tweet="Remember that your podcast can always be edited." username="danielhall"] So many people think, “Oh, I’m going to sound stupid if I do this,” or “I’m really worried about sounding stupid.”  It’s not radio.  So, if you’re in the middle of a podcast, and all of the sudden you you sneeze, or you cough, or whatever you’re doing, or the dog barks--you can easily go and edit that out. 

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Learn

• You have to know what your want to talk about
• You don't have to spend a lot of money on a mic - Audio-Technica 2100
• Answer common questions on your podcast and refer people there
• What you need to get started:
  • You need an idea to just get started.
  • You need a great name
  • You need some content.
  • You need a microphone.
  • You need a piece of artwork, so find a bored fifth grader.  They’ll probably make a great piece of artwork.
  • You need a media host.
• Make sure your podcast has value
• Making short podcasts
• Promoting yourself through podcasting

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Connecting with Dave

Yeah, you can find me at SchoolofPodcasting.com.  If you’ll throw a “/contact” behind that, you’ll be brought to a page that will allow you to contact me via email, or voicemail, or whatever you want to do.  All the different ways to contact me are there as well.  Also, if you go to SchoolofPodcasting.com/Dan, and you’re interested in starting a podcast, the School of Podcasting has step-by-step tutorials.  We’ve got a private Facebook group, you get priority email, and I also do a live coaching there, twice a month.  If you go to SchoolofPodcasting.com/Dan, you can sign up for a course or a whole membership package.  That’ll get you 20% off, and we’ll get that book-ended podcast up and going.  Before you know it, you’ll be a digital influencer in iTunes.

Resources

SchoolofPodcasting.com/Dan Microphone Recommended by Dave Audio-Technica 2100 Recording Hosts Audacity Adobe Audition Media Hosts Libsyn (If you use the coupon code SOP Free, which is short for School of Podcasting (Free), it will give you a free month.)

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!

Welcome to this episode of the Real Fast Results podcast!  Today, Rita Emmett is in the house!  Rita is an expert who helps people overcome their tendency to procrastination and to become more efficient.  Last time she offered her advice on this show, it was so well-received that she was invited back. Not only does she help guide people with their problems through her work, but she is also a bestselling author of four books.  The first is called The Procrastinator’s Handbook: Mastering the Art of Doing It Now.  This was the topic that she covered on the last show she was on.  The second book was The Procrastinating Child: A Handbook for Adults to Help Children Stop Putting Things Off.  One of her most recent books covers the topic which will be discussed today.  It is The Clutter-Busting Handbook: Clean It Up, Clear It Out, And Keep Your Life Clutter-Free.

Promise: Being a Clutter Collector is a Habit not a Personality Trait

The promise we can make today is that we will help you understand being a hoarder, a pack rat, or a clutter collector is not a personality trait that we’re born with.  It’s not a character flaw.  It’s not like, “Oh, this is how I am, and this is how I’ll always be.”  It’s a habit, and that habit can be broken.

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[bctt tweet="When you don’t have enough room for all your stuff, you don’t need more room, you need less stuff." username="danielhall"] Why should you listen today?  Well, if you have plenty of space, the clutter doesn’t bother you, and there are no emotions involved, you probably don’t need to listen.  But, if you would like to get rid of some of your clutter, if you would like to feel like you’re in control of it and on top of it, then you’ll want to listen.  I feel like most of us have discovered that if you have clutter and chaos in your workspace and living space, you have clutter and chaos in your mind and in your heart.

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Learn

• It’s hard to think when there’s clutter around
• It’s typical for people to feel like they can’t let anyone in their office or in their house because things are just awful
• Change the way you think about Clutter
• Think about when you keep something
• Why do you keep it?
• Put boundaries on your clutter
• The type of clutter we have now is unique to the 21st century
• Sentimental clutter
• So many of the things we keep for memories are in a box packed away
• Chunk down really big decluttering jobs

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Connecting with Rita

My website is RitaEmmett.com.  I have a free tip sheet on there that you can sign up for.  It is delivered via email once a month, and it’s always focused on procrastination, clutter, or stress.  You can turn around and use it in a blog, use it in your newsletter, and so on.  That’s one way.  I know that people learn in different ways.  So, I have these books that were mentions, I have online courses, and I have audios, and DVDs, and I’m a speaker.  My email address is remmett412@aol.com.

Resources

Rita's Books: The Procrastinator’s Handbook: Mastering the Art of Doing It Now The Clutter-Busting Handbook: Clean It Up, Clear It Out, And Keep Your Life Clutter-Free The Procrastinating Child: A Handbook for Adults to Help Children Stop Putting Things Off Interview: Turbo-Charge Your Content Production & Crush Your Procrastination With This Simple 5 Step Formula With Rita Emmett

Real Fast Results Community

If you are diggin’ on this stuff and really love what we’re doing here at Real Fast Results, would you please do me a favor? Head on over to iTunes, and make sure that you subscribe to this show, download it, and rate & review it. That would be an awesome thing. Of course, we also want to know your results. Please share those results with us at http://www.realfastresults.com/results. As always, go make results happen!